Vistual Assistant for sales/Lead Gen

-- Key Responsibilities
Generate qualified leads in the restaurant, café space
Conduct outreach via cold calls, Instagram DMs, email, and SMS
Qualify prospects based on lead volume needs, social activity, and owner availability
Book audit calls and sales meetings for the founder, Justin
Maintain CRM/lead sheets with accurate contact and engagement data
Support follow-ups to improve conversion rates and response volume
Assist with light sales conversations using proven scripts and frameworks
Meet weekly and monthly outreach and booking KPIs
Lead Qualification Focus

-- The VA should identify prospects who:
Want more inbound customers, orders, or lead flow
Lack consistent or high-converting social media systems
Are open to influencer and UGC-driven content
Have reachable owners/decision-makers for calls

-- Skills & Requirements
Strong English communication (calls + writing)
Comfortable with cold outreach (calls, DMs, email)
Basic sales understanding and confidence on conversations
Organized, detail-oriented, and KPI-driven
Experience in restaurants, marketing, or lead gen is a plus (not required)
Familiar with Google Sheets, CRM tools, and social platforms
Ability to follow scripts while sounding natural and professional
Works in Pacific Time (PST) business hours