Amazon PPC Specialist (Virtual Assistant)

We are looking for an experienced Amazon PPC Specialist to fully manage and optimize our Amazon advertising campaigns. This role is ideal for someone who is analytical, detail-oriented, and confident in scaling profitable campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display.

You will be responsible for improving ad performance, controlling ACoS, and driving consistent growth for our Amazon listings.

KEY RESPONSIBILITIES

Keyword Research
Conduct in-depth keyword research using PPC tools and manual analysis
Identify high-volume, relevant, and long-tail keywords

Campaign Setup & Structure
Create and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns
Build auto, manual, and product targeting campaigns with proper structure

Budget & Bid Management
Allocate and adjust daily and monthly budgets to maximize ROAS
Optimize keyword, placement, and product bids based on performance

Ad Copywriting
Write compelling headlines and ad copy for Sponsored Brands campaigns

Performance Monitoring & Optimization
Track key metrics such as ACoS, CTR, CPC, CVR, and ROAS
Pause underperforming keywords and campaigns
Test new targeting, bidding strategies, and campaign types

Reporting & Analysis
Prepare clear performance reports with actionable insights
Recommend improvements based on data trends

A/B Testing
Test bids, match types, keywords, and ad creatives to find top performers

Scaling & Growth
Identify winning campaigns and scale spend while maintaining profitability

Competitive & Market Analysis
Monitor competitor ads, keywords, and strategies
Adjust campaigns based on competitive insights

Collaboration
Work with listing, branding, and inventory teams to support PPC performance
Assist with listing optimization (titles, bullets, images) to improve ad results

Platform Awareness
Stay updated on Amazon Ads changes, new features, and best practices

Additional PPC Tasks
Handle other Amazon PPC-related tasks as needed

REQUIREMENTS

Minimum 1 year of hands-on Amazon PPC experience
Strong understanding of Amazon Ads (Sponsored Products, Brands, Display)
Proficient in keyword research tools
Comfortable using Excel / Google Sheets
Experience with bulk operations
Strong analytical and problem-solving skills
Excellent English communication skills
Organized, self-driven, and able to work independently

Why Join Us?

Work with a top-performing Amazon brand
Long-term, stable full-time role
Clear expectations and data-driven decision-making
Opportunity to scale campaigns with real impact