Google Ads / Meta Ads Specialist

Follow these instructions to stand out:

1. Use “Google Ads / Meta Ads Specialist” as your email subject line.
2. In your message, include your availability (hours per week and start date).
3. Share your desired hourly rate in USD.
4. Provide a link to your resume and at least 1–2 campaign examples or reports you’ve managed. ROAS is a must.

What It’s Like Working With Us
• Work from anywhere that inspires you.
• Flexible schedule + a few overlap hours in US business time -PST (A MUST).
• Paid Philippine holidays.
• Supportive, warm, and friendly team (we truly care about work–life balance).
• No time tracker.
• Be part of a brand that blends science with style, because wellness should feel good and look good.

FULL JOB DESCRIPTION

Key Responsibilities:
• Design, launch, and optimize paid ad campaigns across LinkedIn, Meta, and Google.
• Build full-funnel flows: awareness ? conversion ? retention.
• Collaborate with the creative/content team to ensure ads match Cabana’s luxury-forward tone.
• Track, measure, and report on campaign performance (CTR, CPC, conversions, ROAS).
• Run retargeting campaigns and set up custom audiences.
• Continually refine strategy based on performance insights.
• (Bonus) Manage tracking and attribution via HubSpot or similar platforms.

Qualifications:
• 2+ years running successful paid ads on Google and Facebook/Meta.
• Experience building funnels and ad flows.
• Strong analytical skills; you know how to turn numbers into next steps.
• Creative eye and strategic mind: you balance aesthetics with performance.
• Proactive, independent, and resourceful, someone who takes initiative, not instructions.
• Excellent written and spoken English.

Role Overview:
At Cabana, you’ll be the creative strategist behind the ads people see online. You’ll build campaigns that grab attention, drive action, and make people think, “I need this.” From lifestyle-driven B2C ads to smart B2B campaigns, you’ll own testing, scaling, and optimizing. If you love taking the lead and turning ideas into results, this role is for you.

About Cabana:
Cabana is where wellness meets style. We help people feel lighter, brighter, and more confident through personalized, science-backed programs delivered in a chic, digital-first way. Think: modern health club meets boutique wellness brand. We’re a small, ambitious team building something fresh—and we’re looking for someone who can turn this vision into high-performing ads that scale.