Design Virtual Assistant

Role Type
Design Virtual Assistant (Design VA) — Senior Level

Title
Brand, Creative & Multimedia Design Specialist

Seniority
Senior (with fast-track to Creative Lead / Head of Design)

Mission of the Role

To design, systemize, and manage world-class creative assets for Ai Pro Partner and client brands — including branding systems, marketing graphics, social content, web visuals, pitch decks, client deliverables, and AI-assisted creative workflows.

Your job is to ensure every creative asset is:
- high-quality
- on-brand
- conversion-focused
- delivered fast
- and fully documented for repeatability

You will bring creative direction + professional design execution so the agency can scale consistently across dozens of clients and channels.

Key Responsibilities
Branding & Visual Identity

- Create brand style guides, color palettes, typography systems, layouts, and iconography.
- Maintain consistent brand voice and visual identity across all assets.
- Refresh and elevate client branding using modern styles and conversion principles.

Marketing & Funnel Design

- Design social media content (static, carousel, reels covers).
- Build high-converting ads, landing page visuals, banners, thumbnails, and creatives.
- Create graphics for email campaigns, lead magnets, newsletters, and automation workflows.

Website & UI Design

- Design website wireframes, hero sections, graphics, icon sets, and visual systems.
- Create clean UI layouts for Lovable, Webflow, GoHighLevel, Shopify, or WordPress builds.
- Collaborate with developers or automation specialists to ensure visual consistency.

Pitch Decks, Proposals & Business Materials

- Create beautiful, structured, professional pitch decks, proposals, SOW documents, and presentations.
- Turn technical or complex information into clean, visual, easy-to-understand layouts.

Creative Support for AI Systems

- Design assets needed for Voice AI, SMS AI, automations, dashboards, and client-facing systems.
- Create branded workflows, diagrams, flowcharts, and SOP visuals.
- Produce creative assets needed for onboarding, training, and productized services.

Content & Social Media Graphics

- Produce large quantities of content quickly without sacrificing quality.
- Develop templates for repeatable content workflows.
- Understand viral design trends, editing principles, and modern social psychology.

Video Support (Bonus)

(Optional but valuable)
- Light editing for reels, shorts, testimonials, demos, or AI-generated clips.
- Create branded intros/outros, captions, overlays, and animated text.

Project Execution

- Work from creative briefs, brand kits, client onboarding, or strategic direction.
- Suggest creative improvements and optimize assets for performance.
- Provide consistent progress updates and fast turnaround times.

Quality Control

- Ensure pixel-perfect, on-brand, error-free deliverables.
- Test designs across platforms to ensure compatibility.
- Maintain professional formatting and visual clarity.

Documentation

- Build libraries of templates, reusable assets, and organized design systems.
- Document design standards for internal and client use.

Client Communication

- Join client calls when needed to gather brand requirements or present design concepts.
- Explain creative decisions clearly and confidently.

Continuous Learning

- Stay ahead of design trends, funnel psychology, social media styles, and AI design tools.

Essential Qualifications / Skills (Must-Haves)
Design Expertise

Strong proficiency with:
- Lovable (advanced)
- Adobe Suite (Photoshop, Illustrator, InDesign)
- Canva (advanced)
- Figma (UI design, prototyping, branding setups)
- Google Slides / PowerPoint (professional decks)
- Image editing, retouching, layout design
- Typography, color theory, spacing, and modern aesthetic design
- Social media design (Instagram, YouTube, TikTok, LinkedIn)

Brand Development

- Ability to build entire brand identities from scratch.
- Ability to translate abstract concepts into compelling visuals.

Marketing & Conversion Design

- Understanding of user experience, funnel psychology, and high-conversion design principles.
- Ability to design with a purpose: clarity, impact, and performance.

Technical Communication

- Strong English communication
- Ability to interpret complex instructions quickly
- Ability to collaborate with automation teams, tech VAs, and project managers

Professional Attributes

- Highly organized
- Deadline-driven
- Creative problem solver
- Adaptable and resourceful
- Detail-obsessed
- Fast turnaround time
- Takes initiative and ownership

Preferred Qualifications / Skills (Nice-to-Haves)

- Experience designing in Lovable
- Motion graphics (After Effects, Premiere, CapCut)
- Knowledge of AI design tools (Midjourney, DALL·E, Ideogram, Runway, etc.)
- Experience with:
– Webflow
– GoHighLevel
– ClickUp
– Notion
- Video editing or content repurposing
- Experience in B2B sectors (home services, commercial services, real estate, HVAC, distribution)

Key Performance Indicators (KPIs)

- Quality: Number of revisions needed
- Speed: Average turnaround time
- Brand Consistency: Alignment across all assets
- Client Satisfaction: Feedback and retention
- Output Volume: Number of assets produced weekly
- Documentation: Reusable assets, templates, brand kits created

Success Measures

- Ai Pro Partner has a consistent, professional brand across all platforms
- Client brands look premium, modern, and conversion-focused
- Projects are delivered fast, with minimal revisions
- Internal and client systems have clean, polished visuals
- Eddie and the team can scale faster with strong creative support

Compensation

$TBD/hour (USD) — based on:
- design expertise
- branding ability
- speed and output volume
- experience with AI tools and social media design
- ability to lead design systems

Performance-based raises + bonuses for exceptional creative work.

Contract Type

- Part-Time to start ? Full-Time within 30–90 days
- Flexible schedule
- Must overlap with U.S. business hours (EST–PST)

Location

- Global, remote
- Reliable internet + equipment required

Growth Path

- Stage 1: Senior Design VA
- Stage 2: Lead Designer (owns brand + creative direction)
- Stage 3: Head of Creative (manages additional designers and brand systems)

Ideal Candidate Traits

- Obsessed with creativity and details
- Loves solving problems visually
- Fast but precise
- Brings new ideas, not just execution
- Understands marketing psychology
- Organized, reliable, and proactive
- Sees client success as their personal mission

Example Creative Stack You’ll Use

Core Design:
Canva, Adobe Suite, Figma, Google Slides

AI & Automation Support:
DALL·E, Midjourney, Runway, Ideogram, ChatGPT (for creative ideation), Lovable

Ops & Collaboration:
ClickUp, Slack, Notion, Loom, GHL, Webflow, Drive