Media buyer

Mvolo is a fast-growing red light therapy brand based in the Netherlands. We create premium wellness products focused on pain relief, recovery, skin improvement and relaxation. Our mission is simple: help people feel better, naturally.
We are looking for a Meta Ads Specialist with proven experience, sharp analytical skills and the ability to scale profitably. We start with a small budget, but scale aggressively once campaigns show traction. If you know how to extract performance and build winning funnels – this role is for you.

Your Role
You will own our Meta Ads performance end-to-end. You test fast, optimize smart and make data-driven decisions. You will also take the lead in steering our content team to create high-performing ad content. You will work closely with the owner and our designer to ensure creative and performance are aligned.
You must be comfortable taking responsibility, iterating quickly and pushing for results.

Responsibilities
• Launch, manage and optimize Meta (Facebook + Instagram) campaigns
• Rapid A/B testing of creatives, hooks, audiences, placements and landing pages
• Monitor performance daily and work towards ROAS and CAC targets
• Research audiences, messaging angles and competitive positioning
• Lead and direct the content team to create new ad creatives weekly
• Collaborate closely with the owner and designer on strategy + execution
• Create a weekly competitor ads report with insights and opportunities
• Scale winning campaigns with structure and logic
• Proactively bring new ideas, learnings and growth strategies

Requirements
• Minimum 3 years experience running Meta ads for ecommerce brands
• Proven track record managing accounts with at least €50,000+ in revenue
• Strong expertise in Meta Ads, direct-response principles and full-funnel thinking
• Comfortable working with small budgets and turning learnings into profitable scale
• Able to test aggressively, iterate quickly and communicate clearly
• Performance-driven mindset (data over opinions)
• Ownership mentality – you take responsibility for results

Bonus Skills
• Experience in health, recovery, fitness or skincare markets
• Ability to create or adapt ad creatives yourself
• Experience with remarketing, funnel scaling and conversion optimization
Compensation
• Competitive base salary depending on experience
• Bonus structure based on ROAS, revenue and scaling performance
• Long-term role with room to grow in responsibility, budget and scope

How to Apply
Please submit the following (applications missing these will not be considered):
• Full name
• Portfolio or examples of previous Meta ads work
• LinkedIn profile
• Campaign results you’ve achieved (ROAS, CAC, spend)
• Short explanation of why you believe you’re the right fit for Mvolo