Urgent: Marketing Head for CloseLook (Luxury Handbags Startup)

Hi! I’m Naomi Glay, owner of CloseLook, a luxury handbag brand operating in the US, featuring handmade bags from Africa. We’re looking for a Marketing Head to join our team immediately. This role is strategy-focused. You’ll lead the vision for our marketing efforts, while our admin and SMM team handle day-to-day execution. We’re looking for someone who understands luxury branding and can elevate our positioning in the market.

? We need a fast thinker who can hit the ground running especially with Black Friday campaigns approaching!

What We’re Looking For
> Strategize across multiple channels including:
- Website & e-commerce (Shopify)
- Social media: Facebook, Instagram, TikTok, Pinterest
- Email marketing: Klaviyo, Mailchimp
> Analyze performance and make data-driven decisions quickly
> Experience in growing startups or brands from scratch, preferably in fashion, handbags, or luxury goods. Must provide legit samples showing increased sales, engagement, or brand awareness
> Strong understanding of customer journeys, funnel strategy, and campaign planning
> Proven experience leading a marketing team or collaborating with execution teams, with a strong track record of converting engagements into actual sales.


Responsibilities:
- Lead the overall marketing strategy and vision for the brand.
- Collaborate with the admin and SMM teams to ensure smooth execution of campaigns.
- Develop and implement strategies that convert engagements into actual sales.
- Analyze campaign performance and optimize for ROI and growth.
- Ensure brand consistency and uphold luxury branding standards across all marketing channels.
- Identify new opportunities to reach target audiences and drive business growth.
- Recommend tools, platforms, and tactics for improved performance quickly.


Requirements:
- 3-5 years experience as a marketing strategist/manager
- Hands-on experience growing startups or small fashion brands
- Strong portfolio showing measurable results in sales, engagement, or audience growth
- Knowledgeable in Facebook, Instagram, Pinterest, TikTok, Shopify, Klaviyo, Mailchimp other marketing tools
- Creative thinker with analytical skills and the ability to execute fast



This is a remote-friendly/owner-led role — focused on strategy, planning, and optimization, with a key goal of converting engagements into actual sales, while our team handles day-to-day execution.

Compensation: Flexible, 3-month contract (for evaluation) — TBD depending on experience. Please include your expected monthly rate in your application.

Submit your CV and Portfolio (required) through the CloseLook website or email us at the address listed.