Meta (Facebook Ads/Instagram/Google) Media Buyer — 3+ Years Proven | Remote (PH) | Full?time

About the role
We Denim Inc. scale ecom and lead?gen brands from 5 to 7 figures/month with Meta. We’re hiring a Senior Media Buyer who owns strategy, execution, and reporting—from account structure and creative testing to measurement (MER/ROAS/CPA) and CAPI reliability.

What you’ll do

Architect Meta account structures (BAU + Advantage+ Shopping Campaigns), creative testing ladders, scaling plans.

Daily and weekly optimizations: budgets, bids, audience strategies, exclusions, placements, frequency control, creative rotation.

Event tracking & measurement: Pixel + Conversions API (server?side), deduping, UTMs, offline events, diagnostics.

Build briefs and hypotheses for new creative angles (hooks, TOV, formats).

Partner with CRO/landing pages; report in dashboards; forecast & hit MER/ROAS/CPA targets.

Must?have requirements (hard filters)

3+ years hands?on Meta buying (no agencies reselling talent; direct executors only).

Demonstrable history owning $50k–$500k+/mo across multiple accounts (ecom and/or lead?gen).

Fluency with: Business Manager, Events Manager, Pixel, CAPI, ASC, DPA/catalog, value/bid strategies, lead forms, brand safety, policy.

Tooling: Google Sheets/Excel, GA (UA/GA4), GTM, Shopify/Woo/ClickFunnels, and 1+ attribution tool (Hyros, Triple Whale, Northbeam or similar).

Excellent written/spoken English; can present strategy and defend decisions with data.

Nice to have

Creative strategy chops (angles, hooks, briefs) and ad copy iterations.

MMM/MTA literacy; offline conversions; feed ops; B2B lead gen experience.

How to apply (follow every step exactly)

Subject/first line: CAPI-First

Fill this form (only path we consider): [YOUR APPLICATION FORM LINK]

Attach a 3–5 min Loom (screen share): walk through one identified Meta account (last 60–90 days) showing:

Account structure & why, creative testing framework, scaling decisions, results vs targets.

Event setup: Pixel + CAPI diagnostics and how you fixed issues.

Blur brand names. Show time/date in Ads Manager UI.

Upload two 1?page case studies (PDF) with: context, monthly spend/revenue (or leads & close rate), primary KPIs (MER/ROAS/CPA), screenshots from Ads Manager (blurred), key decisions & learnings.

Speedtest.net screenshot (? 20 Mbps) and your working hours window.

Applications not following steps are auto?archived. Shortlisted candidates will complete a timed practical test.