SEO & Digital Marketing Specialist for Dental Clinic (Focus on Growth & Content)

We are looking for a proactive and creative SEO & Digital Marketing Specialist to help a dental clinic in The Netherlands attract new patients and build a stronger online presence.

You should have a solid understanding of SEO, content creation, and social media marketing and be comfortable working independently on strategy and execution.
We’ll provide input, ideas, and raw materials (such as videos), and you’ll turn them into professional posts, campaigns, and improvements that drive results.

Main Responsibilities:
- Analyze and improve the WordPress website structure and SEO setup (clean up plugins, improve speed and ranking)
- Research local SEO keywords and implement on-page and off-page improvements
- Manage and optimize the Google Business Profile for better local visibility
- Plan and create social media content (Instagram and Facebook) using supplied videos and visuals
- Write creative captions and short texts to support posts and campaigns
- Suggest and run basic ad campaigns (boosted posts or awareness ads)
- Track performance and suggest next steps for improvement


Starting at 24 hours per week, with the option to increase hours once results and collaboration prove successful