Growth Marketing Assistant (Web Analytics & Design)

Growth Marketing Assistant (Web Analytics & Design)

Location: Remote (Philippines welcome)
Hours: Part-time (20–30 hrs/week) with 1–2 hrs overlap in US Pacific mornings
Start Date: Immediate
Reports To: Business Owner / Head of Growth

About the Role

We’re hiring a detail-oriented Growth Marketing Assistant to help plan, execute, and measure digital campaigns—without any sales work. You’ll manage paid ads, track performance in GA4, and create/iterate on lightweight designs in Figma to improve landing pages and conversion rates for B2B audiences.

What You’ll Do
Paid Media & Acquisition

Set up and optimize Google Ads and LinkedIn Ads campaigns (keywords, audiences, budgets, A/B tests).

Maintain UTM conventions; ensure conversion tracking/pixels are firing correctly.

Build simple weekly reports on spend, CTR, CPC, and conversions with Looker Studio.

Web Analytics & Insights

Configure key events/conversions in Google Analytics 4 (via Google Tag Manager when needed).

Create dashboards for channel performance and landing page funnels.

Analyze behavior (bounce, scroll depth, device mix) and highlight quick wins.

Design & Landing Page Support

Create/update Figma wireframes and simple page sections/ads (headlines, CTAs, hero blocks).

Prepare developer-ready notes (copy, spacing, states) and QA implementations after go-live.

Maintain a lightweight component library to keep styles consistent.

Ops & Documentation

Keep SOPs, test logs, and asset folders organized.

Prepare weekly summaries: what we tried, what we learned, and the next experiments.

Requirements (Must-Have)

Hands-on Google Ads and/or LinkedIn Ads experience.

GA4 proficiency (events, conversions, basic exploration reports).

Figma skills for marketing assets and wireframes.

Clear written English and high attention to detail.

Reliable internet and ability to work independently.

Nice to Have (We’ll Train Where Needed)

Google Tag Manager basics (tags, triggers, variables).

Hotjar or Microsoft Clarity for heatmaps/session replays.

Landing page builders (Webflow, Unbounce) or basic HTML/CSS.

Understanding of CRO principles and copy testing.

Tools We Use

Google Ads, LinkedIn Ads, GA4, GTM, Looker Studio, Figma, Hotjar/Clarity, Google Workspace, Slack, Notion.

What We Provide

Clear SOPs, templates, and example dashboards.

Paid training on our tools and process.

Regular feedback, growth plan, and performance bonuses tied to measurable outcomes.

All required software accounts.

First 30 Days

Week 1: Onboarding, tool access, UTM + tracking audit.

Week 2: Launch/optimize 1–2 ad campaigns; publish GA4 dashboard.

Week 3: Propose landing page updates in Figma; run first A/B test.

Week 4: Present results and next month’s experiment plan.

How to Apply (No cover letter needed)

Share a 1–2 paragraph example of a campaign or page you helped improve (what you did + result).

Link a Figma sample (can be a simple mock or past work).

Answer:

Have you set up GA4 events/conversions before? (Yes/No)

Which ad platforms have you managed?

Weekly availability (hours) and desired hourly rate.