PPC Account Manager (Meta Ads)

Department: Marketing
Reports to: Digital Marketing Manager
Employment Type: Full-Time Contractor (40 hours/week)

About Accentuate
At Accentuate, we don’t run “set and forget” ads.
We build growth systems. We test relentlessly. We care deeply about creative, data, tracking, and what actually happens after the click.
We’re a passionate team that pushes boundaries, challenges assumptions, and expects our PPC specialists to think beyond the Ads Manager. If you’re the kind of person who gets excited by showing clients amazing results, tackling creative fatigue, funnel leaks, new Meta updates, and finding smarter ways to drive results, you’ll feel right at home here.
If you’re looking for a role where you just launch campaigns and wait for reports… this isn’t it.

About the Role
We’re looking for a highly confident, forward-thinking PPC Account Manager who lives and breathes Meta Ads.
This role is for someone who:
Understands how Meta Ads actually work in the real world
Can confidently manage 10-15 active ad accounts
Thinks in funnels, not just campaigns
Loves experimenting, learning, testing, and improving constantly
You’ll work closely with our Digital Marketing Manager, owning performance across multiple client accounts and providing clear insights, recommendations, and strategic input across ads, creative, tracking, and funnel setup.
In this exciting role you will be trusted, challenged and you’ll be expected to take ownership over our amazing clients ads accounts - supported by our Marketing Manager.

What You’ll Be Responsible For
Meta Ads Strategy & Optimisation
Build, launch, and optimise Meta Ads campaigns end-to-end (Facebook & Instagram)
Confidently manage client ad accounts with daily performance checks
Identify and act on creative fatigue, audience fatigue, and performance plateaus
Test creative formats, messaging angles, hooks, and structures to drive better results
Optimise budgets, bidding, placements, and campaign structure with intent, not guesswork

Funnels, Tracking & Growth Systems
Understand and optimise the entire funnel, not just the ad
Identify breakdowns after the click (landing pages, forms, CRM, follow-up)
Ensure accurate tracking via Meta Pixel, events, and conversions
Provide recommendations for:
Funnel improvements
Tracking fixes
Lead quality improvements
Conversion rate optimisation
Work closely with internal teams to ensure leads don’t fall through the cracks

Communication & Client Management
Confidently communicate with clients via Zoom, phone, and email
Explain performance, insights, and recommendations clearly and calmly
Ask the right questions and guide clients toward better decisions
Collaborate internally and provide actionable insights to the Digital Marketing Manager

Creative & Innovation
Contribute to creative direction and ad concepts (even if you’re not designing them)
Understand what actually works on Meta right now and why
Bring new ideas, experiments, and strategies to the table
Stay ahead of platform changes, trends, and best practices (and share them)

This Role Is For You If You…
Are deeply confident managing Meta Ads in an agency environment
Understand creative fatigue, testing frameworks, and performance scaling
Think in funnels, systems, and outcomes, not just clicks and CPCs
Take ownership and don’t wait to be told what to optimise
Love Meta Ads enough to learn and upskill outside of work hours
Enjoy client conversations and can explain complex ideas simply
Are proactive, curious, and always looking for a smarter way to do things

What We’re Looking For
5+ years hands-on experience managing multiple successful Meta Ads Accounts (agency experience strongly preferred)
Strong understanding of:
Paid social funnels
Conversion tracking & attribution
Creative testing & iteration
Excellent English communication skills (written & verbal)
Ability to analyse data and turn it into clear recommendations
Highly organised and comfortable working in ClickUp or similar tools
Confidence managing multiple accounts without being micromanaged
Ability to discuss results and help setup accounts with clients both via email and on video calls where necessary.
Bonus (Nice to Have, Not Essential)
Experience with Google, LinkedIn, or TikTok Ads
Strong understanding of organic social content and how it supports paid ads
Canva familiarity or creative direction experience

Why You’ll Love Working at Accentuate
Work with a team that actually cares about performance
Be trusted to own accounts and make decisions
Remote flexibility with clear systems and support
Opportunity to grow into a senior performance role
A culture that values curiosity, initiative, and pushing the limits

To Apply
Send your resume and a short cover letter explaining why you love Meta Ads to:
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