Copywriter

Role Overview
As a Meta Ads Copywriter, you will be responsible for writing compliant and persuasive ad copy for Facebook and Instagram campaigns. You’ll work closely with me to create scroll-stopping creatives, compelling headlines, and compliant messaging that attract high-quality leads for our trading platform.

Key Responsibilities
Write short-form and long-form Meta ad copy that captures attention and drives conversions.
Ensure full compliance with Meta’s advertising policies, especially regarding financial products, trading, and investment-related claims.
Develop ad variations and A/B tests to optimize click-through and conversion rates.
Research our target audience to create messaging that feels authentic, trustworthy, and compliant.
Stay updated on Meta policy changes and make proactive adjustments to ad content.
Maintain a consistent brand voice across all campaigns.

Requirements
Proven experience writing ad copy for Meta (Facebook & Instagram) campaigns.
Deep understanding of Meta’s ad compliance policies, especially for financial services, trading, or investment offers.
Ability to write persuasive copy without using banned or misleading terms (e.g., “guaranteed profit,” “get rich quick,” etc.).
Excellent English writing and editing skills.
Experience in fintech, forex, crypto, or other regulated industries is highly preferred.
Familiarity with ad funnels, landing pages, and performance marketing principles.
Creative, detail-oriented, and proactive about compliance and quality.