WEB DESIGN / SEO / WEB MARKETING / WEBSITE MAINTENNACE

The Egg Company is a proudly Australian egg producer and distributor, supplying high-quality eggs — as well as liquid egg products — to cafes, caterers, and wholesalers across Melbourne and regional Victoria. We control our entire supply chain from chick to customer, ensuring freshness, reliability, and excellent service.
As we grow, we’re looking for a skilled and motivated person to bring onto the team to strengthen our online presence and bring more customers through the door — both wholesale and retail.



The Role
You’ll be responsible for building, optimising, and managing our digital presence — including website design, SEO, and online marketing. This role suits someone who can take ownership of our online identity, increase website traffic, and convert visitors into leads and customers.
Key Responsibilities
Website Development & Maintenance
Build, refresh, and manage the company website ( ---------- ) to ensure it’s fast, modern, mobile-friendly, and easy to navigate.
Maintain and update product information, photography, and seasonal content.
Ensure technical SEO best practices (schema, meta tags, site speed, indexing, etc.).
Manage hosting, security updates, and integrations (Google Analytics, Search Console, etc.).
Search Engine Optimisation (SEO)
Research and implement keyword strategies to rank for target search terms (e.g., egg distributors Melbourne, liquid egg suppliers Victoria, wholesale eggs).
Build backlinks and citations with local and industry-relevant sites.
Monitor analytics, keyword rankings, and SEO performance, providing monthly reports.
Digital Marketing & Lead Generation
Create and manage digital advertising campaigns (Google Ads, Meta, LinkedIn, etc.).
Develop landing pages and lead forms to attract new wholesale and catering customers.
Coordinate content creation (blog posts, case studies, or social media snippets) aligned with our brand voice.
Manage and grow our Google Business profile and local directory presence.
Brand & Marketing Support
Maintain brand consistency across all digital platforms.
Work with internal staff on promotional campaigns and seasonal sales pushes.
Suggest and implement strategies to increase brand visibility and customer conversion online.