Full-time Paid Media & Content Marketing Coordinator (Remote – Philippines)

About Own Your Finances (OYF)
Own Your Finances is a mission-driven fintech app helping everyday people budget, save, and build healthy money habits. We’re looking for a detail-oriented, creative Paid Media & Content Coordinator to help us run small, fast ad tests and keep our organic content consistent.

What you’ll do (weekly):

Paid media execution (Meta & TikTok): launch 3–5 small tests/week (hooks, creatives, captions), maintain basic settings, and monitor CTR/CPC/CPI.

Tracking & reporting: add UTMs, check GA4/Mixpanel events (install ? signup_complete ? budget_created), and submit a clean Friday KPI update (link to sheet/dashboard).

Content scheduling: publish Instagram Reels/carousels/Stories (3–5x/wk) and LinkedIn posts (1–2x/wk) using our content calendar.

Creative organization: keep assets named/tagged in Google Drive; maintain a log of “winning” hooks, thumbnails, and captions.

Light blog/SEO support: upload posts, format headers/meta, and cross-post when needed.

Success looks like:

Consistent posting cadence (no missed posts)

Weekly KPI sheet updated on time (CTR, CPC/CPI, Signups, CAC, notes)

Clear learnings: top creatives, audiences, and next tests

10–15% WoW growth in reach/engagement across IG; steady LinkedIn impressions

Tools we use (we’ll train as needed):
Meta Business Suite, TikTok Ads Manager, Google Sheets, Google Drive, GA4/Mixpanel, Canva, Slack/Basecamp.

Must-haves:

Strong English writing & attention to detail

Hands-on social posting experience (IG/LinkedIn; TikTok a plus)

Comfortable with basic numbers (CTR, CPC, CPI, CVR)

Reliable internet and on-time delivery

Nice-to-haves:

Experience launching Meta/TikTok ads

Basic Canva editing and short-form video skills

Prior reporting in GA4 or Mixpanel

Schedule & cadence:

~10 hours/week (flexible, PH time ok)

Monday: 30-min review (as needed)

Friday: written KPI update with dashboard link

How to apply (please include all 4):

2–3 sentence note on your paid media or social experience

Links to 2–3 social posts or campaigns you managed (or a quick portfolio)

Your hourly rate and weekly availability

One paragraph explaining how you would set up 3 low-budget Meta tests in Week 1


Desired no. of hours per week
10


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Amani B. Bisisi