Copywriter (E-commerce & Ads) | Long term

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About the Role

We’re looking for a skilled Direct Response Copywriter who can craft high-converting product pages, sales page letters, and Facebook ad scripts.

This role isn’t about writing generic copy. You’ll work with proven frameworks, analyze what competitors are doing, and reverse-engineer winning angles — then adapt them to our brand, products, and audience.

If you know how to write copy that grabs attention, builds desire, and drives action, we want to work with you.

What You’ll Do:
- Write high-converting copy across product pages, ad scripts, and sales letters — all built on proven direct-response frameworks.
- Conduct market research to deeply understand our audience, their pain points, desires, and buying triggers — then translate those insights into persuasive copy.
- Research competitors, reverse-engineer what works, and adapt it into messaging that fits our brand and products.
- Collaborate with our creative and marketing teams to ensure words and visuals work together for maximum impact.
- Continuously test, learn, and refine copy based on real performance data.

What We’re Looking For:
- Strong portfolio showcasing direct response copy (product pages, ads, or sales letters).
- Experience working with proven frameworks and adapting them effectively.
- Ability to research competitors and translate insights into high-performing copy.
- Clear, persuasive writing style with a focus on conversions and results.
- Strong problem-solving mindset and openness to feedback.
- A true team player, comfortable working alongside designers and marketers.

Nice to Have:
- Experience writing for e-commerce / DTC brands.
- Familiarity with AI tools for research/drafting (with strong editing skills to polish results).
- Knowledge of performance metrics (CTR, CVR, ROAS) and how to optimize copy against them.

Why Join Us:
- Be part of a collaborative, long-term team that values creativity and results.
- Work with proven systems and frameworks — no guesswork, just smart execution.
- Play a key role in shaping the voice of our products and campaigns.

How to Apply:

A. Answer these questions:
- Why do you specialize in direct response copywriting?
- Which frameworks do you use most often, and why?
- What’s your go-to approach for market research to ensure your copy speaks directly to the prospect’s needs and drives conversions?
- Where do you find proven copy frameworks, and how do you reverse-engineer and adapt them to fit your brand or product?

B. Include the following:

- Portfolio of copywriting work — Include product pages, sales letters, or ad scripts you’ve written. For each piece, specify which proven framework you based it on, so we can see your reverse engineering and pattern recognition process.
- Examples of video ad scripts and product page copy you’ve created.
- Resume highlighting your relevant experience.

Selection Process:
- Portfolio Review – We’ll evaluate your samples and frameworks used.
- Paid Trial – Shortlisted candidates will complete a fully paid trial assignment.
- Long-Term Collaboration – Successful candidates will join us for ongoing projects as part of our creative team.

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