Marketing Operations Specialist

About Us:
We are a trusted insurance provider in Denver, CO, dedicated to helping individuals and businesses protect what matters most. We pride ourselves on delivering excellent customer service and personalized insurance solutions. As we continue to grow, we are seeking a Marketing Operations Specialist to enhance our customer retention efforts and ensure policyholders remain engaged and satisfied with our services.

About the Role:
As a Marketing Operations Specialist, you will develop and implement retention-focused marketing strategies to strengthen customer relationships, reduce cancellations, and increase policy renewals. This role requires a mix of strategic thinking, data analysis, and execution to improve customer engagement and loyalty.

Key Responsibilities:
Design and execute marketing campaigns across email, social media, and other digital platforms
Manage and grow our presence on social media platforms (Facebook, LinkedIn, Instagram, etc.)
Optimize content and campaigns for SEO to improve organic search visibility
Create visual content using Canva and similar design tools
Collaborate with tea ---------- mbers to align marketing strategies with business objectives
Use CRM systems to support campaign execution and client engagement

Qualifications:
2+ years of experience in a marketing or digital media role, with a focus on lifecycle marketing experience
Strong understanding of social media platforms, trends, and analytics
Strong knowledge of email marketing platforms (e.g., HubSpot, MailChimp, SalesForce, Marketing cloud or other CRM systems)
Knowledge of SEO fundamentals and ability to apply best practices
Proficient in Canva (or similar design platforms)
Experience with CRM systems and productivity tools (e.g., Google Workspace, Trello, Slack)
High-level proficiency in both written and spoken English
Mid to high-level technical competency (comfortable working with various platforms)
Excellent organizational and project-management skills, attention to detail, and creativity

Preferred Skills (Nice to Have):
Experience in insurance or financial services marketing
Familiarity with marketing automation tools and email platforms
Experience with marketing automation and customer retention strategies
Basic knowledge of HTML or web publishing platforms (e.g., WordPress)

Why Join Us?:
Competitive salary with performance-based incentives
13th Month Pay - pro-rated
PTO - 10 days Vacation, 6 days Sick and 1 day for ministry or charity work
Yearly team building activities, Christmas parties and other travel opportunities