Chief Marketing Officer (CMO)

Chief Marketing Officer (CMO) – Bilingual (FR/EN) or Good with ChatGpt translatation
Location: Remote | Type: Full-Time | Reports to: CEO

We’re looking for a full-stack, bilingual CMO who thrives on autonomy and execution. If you can build funnels, write copy, design creative, manage events, and handle everything from ads to automation — all in French and English — then you’re the growth driver we’ve been waiting for.
This role blends strategic vision with hands-on hustle. You’ll oversee the full marketing engine, drive outreach campaigns, and bring new ideas like freebies, mini-courses, podcasts, and influencer partnerships to life.

Your Role Includes:

???? Full Funnel Strategy & Execution
-Build and optimize lead funnels, upsells, and nurture flows
-Write all copy (ads, emails, landing pages, course modules, webinar promos) in both French and English


???? Email Marketing & Automation
-Create multilingual email sequences
-Set up behavioral triggers, welcome flows, and re-engagement campaigns


???? Paid Ads & Creative Direction
-Launch and optimize bilingual ad campaigns on Meta, Google, etc.
-Design or oversee compelling ad visuals and video scripts


???? Events, Webinars & Wellness Activations
-Plan and manage in-person and online wellness events
-Handle Zoom setup, reminders, and follow-up campaigns
-Promote through bilingual ads and email funnels


???? Outreach & Partnerships
-Launch cold outreach campaigns for podcasts, influencers, affiliates, and media features
-Build strategic partnerships with aligned creators or organizations


???? Content Offers & Education
-Develop mini-courses, lead magnets, and freebies as top-of-funnel assets
-Craft educational, conversion-focused content in both languages


???? Integration & Automation Tools
-Manage cross-platform automation using tools like Zapier, ActiveCampaign, Notion, Zoom, Calendly, and CRMs
-Sync event data, lead gen forms, and analytics into central dashboards


???? Market Research & Brand Positioning
-Analyze competitor strategies and trends in both English and French-speaking markets
-Refine positioning, pricing, and messaging to stay ahead

You Bring
-A proven track record of full-stack marketing: strategy to execution
-Mastery of email marketing, funnel design, ad management, and copywriting
-Experience with events, wellness brands, or educational offers (big plus)
-A builder’s mindset: autonomous, creative, and highly resourceful