Full-Stack Funnel VA for Wellness Brand (Shopify, Ads, Klaviyo, UGC Coordination)

ELVD Wellness is a growing New York–based wellness brand focused on stress relief and mental clarity.
Our hero product — Calm & Clarity — is a fast-acting adaptogenic gel designed to help people feel calm, focused, and in control.
We’re expanding our digital funnel and looking for a sharp, reliable Virtual Assistant who can help us connect all the moving pieces — from ads to landing pages to emails.

If you’re tech-savvy, organized, and passionate about wellness or e-commerce, this role is for you.

???? Role Overview

You’ll be the operations backbone of our marketing funnel — helping to:

Build and optimize Shopify landing pages (PageFly / Framer)

Coordinate UGC content with freelancers (collect assets, upload, tag, schedule)

Manage Klaviyo flows and email automations

Set up tracking (Meta Pixel, GA4, TikTok Pixel)

Prepare ad creatives and upload campaigns

Help with reporting (traffic, conversions, ROAS)

Manage content repurposing (cut Reels, post to social)

We’ll train you step-by-step through Loom videos and Notion SOPs — you just need to be fast, curious, and willing to learn.

Responsibilities

- Shopify / Funnel

- Update product and landing pages in PageFly

- Add UGC videos, testimonials, images

- Optimize CTA layout and mobile view

- Advertising Support

- Upload UGC videos into Meta Ads Manager & TikTok Ads

- Track basic performance metrics

- Communicate with ad buyers or freelancers

- Email & Automation

- Build and test Klaviyo flows: welcome, abandoned cart, post-purchase

- Segment lists and update signup forms

- Create weekly newsletters in Canva/Klaviyo templates

- Analytics & Tracking

- Ensure Pixel, GA4, and Klaviyo events fire correctly

- Export reports weekly (sales, CTR, CAC)

- Content Repurposing

- Edit short videos (CapCut/Canva)

- Schedule social content via Meta Business Suite or Later

Requirements

- Strong English communication (written + verbal)

- Experience with Shopify, PageFly, Klaviyo, and Meta Ads Manager

- Comfortable with GA4, Pixels, and event tracking

- Basic video editing (CapCut/Canva/Descript)

- Fast internet, detail-oriented, proactive attitude

Bonus Skills (nice-to-have):

- Past experience with health, beauty, or supplement brands

- Familiarity with UGC coordination or influencer outreach

- Canva graphic design or copywriting

Tools You’ll Use

- Shopify / PageFly
- Klaviyo
- Meta Ads Manager
- TikTok Ads
- Google Analytics 4
- CapCut / Canva / Google Drive
- Slack + Loom + Notion


How to Apply

Please send:
1. Your resume or OnlineJobs.ph profile
2. A short Loom video (under 2 min) introducing yourself and why you’d be a great fit
3. Examples of past work (Shopify pages, Klaviyo emails, UGC coordination, etc.)
4. Your available hours + desired hourly rate

Start your application with the word “CALM” so we know you read this.