Virtual Assistant

Job Title: Virtual Assistant to the Director
Company Overview
We are a growing business specialising in high-quality cladding and décor panels, including outdoor cladding panels, acoustic panels, composite decking, and more. We operate a physical retail store and ship Australia-wide. We also run Facebook and Instagram ads to generate leads and drive sales.
The business is currently run by the Director, with some assistance from a family member handling calls and select admin tasks. We are now looking for a proactive and organised Virtual Assistant to directly support the Director, assist with administrative and operational tasks, and help drive business growth.
This role will start as part-time with the opportunity to expand into a full-time position as the business grows.

Job Responsibilities
Customer Support & Communication
• Respond to customer emails and enquiries in a professional and timely manner.
• Manage instant chat enquiries via Shopify Inbox.
• Use Go High Level (GHL) to respond to leads, follow up, and send information as required.
• Provide freight quotes and book deliveries for online orders as needed.
• Perform text and email follow-ups to ensure strong customer communication.

Social Media Management & Marketing
• Create engaging content, including reels, promotional posts, and customer project highlights.
• Edit photos and videos for social media and website content.
• Design graphics using Canva and other tools to maintain a strong, modern brand identity.
• Manage and schedule content for Instagram, Facebook, and TikTok.
• Respond to comments, messages, and engage with followers to build community.
• Reach out to potential clients via social media to increase brand awareness and sales.
• Assist in monitoring and ---------- Facebook and Instagram ads.

Sales, Outreach & CRM
• Source and email builders, landscapers, architects, etc. to introduce products and generate leads.
• Track and follow up on outreach efforts to maximise engagement.
• Keep Go High Level CRM organised with updated lead statuses, notes, and workflows.

Operations & Task Management
• Assist in managing daily operations and keeping tasks on track.
• Track inventory levels and notify the team of stock updates.
• Create and send invoices to customers.
• Update sales sheets with sales, products sold, stock levels, and expenses.
• Perform basic bookkeeping tasks (organising expenses, reconciling transactions, and maintaining records).
• Assist with task management using our task management app.
• Coordinate stock deliveries and order fulfilment.
• Update the Shopify website with new products, images, descriptions, and information as required.

Administrative & Executive Assistance
• Report directly to the Director.
• Provide direct administrative support as required.
• Prepare monthly reports on sales activity, social media performance, and outreach effectiveness.
• Work collaboratively with a family member assissting with calls and admin tasks.

Requirements
• Previous experience as a Virtual Assistant, Social Media Manager, or in a similar role.
• Strong written and verbal communication skills in English.
• Experience with Shopify, Go High Level (GHL), and task management apps.
• Experience using Canva and good design knowledge (graphic design, photo editing, video editing for content).
• Familiarity with bookkeeping software and financial tracking (e.g., Xero, QuickBooks, or Excel).
• Experience with social media content creation, scheduling, and ad management.
• Highly organised, self-motivated, and able to manage multiple tasks efficiently.
• Availability to work during Australian business hours.