Social Media & Performance Marketing Manager (Indie artist)

Bellefolie (= beautiful madness) is a bilingual indie/alt-pop project. I'm looking for a steady partner who can own the full social media loop before releasing my debut album (and hopefully after that as well):
- strategy
- content
- posting
- ads
- insights

What You’ll Do
Strategy & Planning: Build a clear, release-aware social plan and an evergreen approach for back catalog growth.

Creative & Editing: Ideate hooks/storylines and edit short-form videos for TikTok, YouTube, IG/FB Reels, Spotify videos (from our footage and royalty-free stock).

Add clean subtitles and on-screen text.

Publishing & Optimization: Schedule/post across platforms, refine captions/hashtags, and iterate based on data.

Performance Marketing (basic): Set up/maintain simple campaigns on Meta/TikTok/YouTube/Spotify during key ---------- nts (pre-save, ticketing, awareness), with pixel/UTM hygiene.

Analytics & Reporting: Track watch time, saves, CTR/CPC/CPA, and translate numbers into actionable next steps.

Asset Management: Keep a tidy Drive structure for footage, exports, captions, and reports.

What Success Looks Like
A calm, consistent flow of on-brand content that grows followers, increases saves/streams, and drives show attendance.

Simple, transparent reporting and clear recommendations on what to test next.

Thoughtful creative that fits our voice (subtle not salesy; artistic not hype).

Must-Have Skills
Strong short-form video editing, crisp subtitles, and eye for hook placement, storytelling, etc.

Solid copy sense for captions; comfortable adapting to our tone.

Basic performance marketing knowledge (objectives, creatives, pixels, UTMs, reading CPC/CPA/CTR).

Organized, proactive, communicative; fluent in English.

Compensation
Fixed monthly retainer (starter level) + performance bonus.
Exact scope, priorities, and cadence will be agreed together after a short paid trial.

How to Apply (please include):
Links to 3–5 short-form videos you edited for TikTok/IG (music/creator niche is a plus).

A snapshot of a simple content plan/calendar you’ve used before (screenshot is fine).

A short paragraph explaining how you test hooks and d ---------- what to iterate (which metrics you watch).
Your timezone and weekday CET overlap.

Start your application with “beautiful madness” so we know you read this.

Working Style
We value clarity, calm, and craft. Fewer, better posts not spam. We iterate quickly, keep files tidy, and respect rights (you must use royalty-free stock or assets we provide; final edits and project files are delivered to us).

Trial
A short paid trial aligned with our upcoming release window (light strategy + one compact creative cycle + a mini insight note). We’ll define the exact scope together.