SEO + Ads Specialist

Company:
We are a dynamic marketing agency serving primarily North American clients with a strong focus on digital marketing strategies. Our team is dedicated to delivering exceptional results and exceeding client expectations through innovative solutions.

Position Overview:
We are seeking a Senior SEO Specialist (Google Ads knowledge is an added advantage) to join our team on a full-time basis. As a digital marketing expert, you will collaborate closely with our team to enhance our clients' online presence, drive organic traffic, and manage paid advertising campaigns.

Experience with Google Ads and Meta Ads (Facebook/Instagram Ads) is an asset.

Responsibilities:

- Conduct keyword research and analysis to guide SEO and advertising strategies.
- Perform on-page SEO optimizations including meta tags, headers, internal linking, etc.
- Execute off-page SEO activities such as link building, citation submissions, and outreach.
- Manage Google My Business Profile and Postings.
- Plan, create, and manage Google Ads and Meta Ads campaigns to maximize ROI.
- Monitor and report on SEO and ads performance metrics using tools like Google Analytics, SEMrush, or similar platforms.
- Collaborate with the creative and content teams to align paid and organic strategies.
- Stay updated with the latest SEO, Google Ads, and Meta Ads trends, algorithms, and best practices.

Requirements:

- Proven experience as an SEO Specialist or Digital Marketing Specialist with a strong portfolio of successful campaigns.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, Ahrefs, Moz, etc.
- Hands-on experience managing Google Ads and Meta Ads campaigns.
- Solid understanding of on-page and off-page SEO techniques.
- Excellent written and verbal communication skills in English.
- Ability to work independently and remotely with minimal supervision.
- Detail-oriented and analytical mindset with a proactive approach to problem-solving.
- Experience working with North American clients is a plus.

Schedule:
- Full-time position with flexible working hours (EST working hours)

Benefits:
- Competitive compensation based on experience.
- Opportunity to work with diverse clients and industries.
- Professional growth and development in the field of digital marketing.
- Flexible work schedule and remote working environment.

How to Apply:

Interested candidates are invited to send a message with their resume and portfolio showcasing relevant SEO and advertising projects.