Digital Marketing Expert

DM Design Studio is a results-driven digital marketing agency specialising in websites, SEO, and digital advertising. We focus on creating campaigns that deliver real leads and revenue for service-based businesses.

We’re seeking a Paid Ads Specialist to manage Google Search Ads and Meta Ads campaigns exclusively, optimising every campaign for lead generation and ROI.

Role Overview:

You’ll be responsible for planning, launching, and managing paid campaigns on Google Search and Meta platforms (Facebook & Instagram). Your focus will be on driving high-quality leads for our clients and continuously improving campaign performance.

Key Responsibilities:

Create, launch, and manage Google Search Ads campaigns for client lead generation.

Create, launch, and manage Meta Ads campaigns (Facebook & Instagram) focused on lead generation.

Set up and manage conversion tracking, pixels, and retargeting audiences.

Perform keyword research, audience targeting, and bid optimisations.

Write compelling ad copy and test variations to improve CTR and conversion rates.

Analyse campaign performance and optimise for cost per lead (CPL) and ROI.

Provide regular reports and insights on campaign performance.

Collaborate with landing page and design teams to ensure campaigns convert efficiently.

Stay up to date with the latest platform updates, ad policies, and best practices.

Skills & Experience:

Proven experience managing Google Search Ads and Meta Ads for lead generation.

Strong understanding of conversion tracking, Google Tag Manager, and pixels.

Experience with campaign optimisation, A/B testing, and keyword strategies.

Ability to analyse data and make data-driven decisions.

Strong written skills for ad copywriting.

Experience in a marketing agency environment is a plus.

What We Offer:

Full-time remote position (flexible hours).

Competitive salary based on experience.

Consistent client campaigns with measurable impact.

Direct collaboration with our marketing team to refine strategy.

Opportunity for growth and hands-on experience with multiple clients.