A Gun Media Buyer

Media Buyer (Meta AND Google Ads) – Roughidea

Roughidea is on the lookout for a Media Buyer (Meta & Google Ads) with a sharp marketing mindset and proven experience in driving both paid and organic growth.

In this role, you’ll take ownership of our Meta (Facebook & Instagram) ad campaigns & Google, design organic outreach systems, and help build content engines that consistently generate inbound opportunities. We’re after someone who knows how to maximise paid traffic, and content leverage into a powerful growth machine that fuels our clients’ success.

This is a full-time position with plenty of room to grow into a broader marketing leadership role for the right person.

What You’ll Do

Plan, launch, and manage high-performing Google & Meta ad campaigns (Facebook & Instagram).
Continuously test creative, copy, and targeting to optimize performance.
Monitor KPIs (CPL, CAC, ROAS) and deliver clear reporting.
Build and run organic outreach strategies to supplement paid campaigns.
Develop content flywheels to repurpose and amplify reach across platforms.
Collaborate with the team on funnels, CRO, and integrated growth initiatives.
Stay ahead of Meta’s ad policies, algorithm shifts, and best practices.

What We’re Looking For
Soft Skills

Detail-oriented and data-driven — you trust the numbers.
Creative and trend-aware — you turn insights into campaigns.
Organized and disciplined with multiple projects.
Clear communicator with strong written English.
Ownership mindset — you treat every dollar of ad spend as your own.

Hard Skills

Hands-on experience managing Meta ad campaigns (Facebook & Instagram).
Familiarity with content flywheels and repurposing frameworks.
Competence with tracking tools, pixels, and attribution.
Marketing background with funnels, CRO, or lead gen.

Work Hours

Full-time, 40 hours per week.
Must be available during AUS (Perth, WA) business hours.

How to Apply

When applying, use this subject line:
Application – Media Buyer – [Your First and Last Name]

Include the following in your application:

Your resume (PDF or Word).
A one-paragraph answer: Tell us about a Meta ad campaign you ran that delivered strong results. What made it successful?

A short answer (3–5 sentences) to the following scenarios — DO NOT USE AI:
1. You’ve been given $1,000 to run a Meta ad campaign to generate leads within 7 days. What’s your game plan to spend it effectively and get results fast?

2. You’ve been given $2,000 to run a localised Google ad campaign to generate leads within 7 days. What’s your game plan to spend it effectively and get results fast?