Direct Response Graphic Designer

We are a 7-figure DTC health brand looking for a Direct Response Graphic Designer who can turn simple concepts into scroll-stopping, high-converting ad creatives – without being told what to do at every step.

You’ll be working directly with the founder, gaining deep insight into high-converting ad frameworks and what makes people stop, click, and convert. This is a performance-driven role – we’re not looking for someone who just “makes it look good”, but someone who understands direct response psychology and takes ownership of the results.

You’ll receive tested copy (hooks, visuals, headlines, copies etc.), product images, and direction on the target audience. Your job is to transform this into high-impact static image creatives that are ready to be tested across paid ad channels.

We can deliver assets for up to 50 creatives per week, often based on proven winners that need to be iterated fast. Speed, attention to performance details, and smart layout decisions matter.

???? Your Responsibilities
- Design scroll-stopping static ads for Meta and other platforms
- Turn raw hooks, images, and angles into conversion-focused layouts
- Create batches of visual iterations (e.g. CTA/button changes, layout variations, pain-point refocuses)
- Work with existing winners and build testable variants
- Apply the fundamentals of direct response psychology, visual hierarchy, and funnel thinking
- Work directly with the founder and learn what really makes ads scale
- Continuously improve based on ad performance & feedback

? Requirements
- Proven experience designing Direct Response Ads (Portfolio REQUIRED)
- Understanding of conversion psychology and what makes people click
- Strong layout sense and typography skills
- Familiar with testing logic (A/B creative iteration)
- Fast turnaround time
- Fluent in English (German is a bonus)
- Proactive, independent, and performance-driven mindset

???? Optional: Bonus Points for:
- Experience in health, wellness, or DTC brands
- Medical or symptom-related ad experience (e.g. pain, sleep, mobility)

?? Application Process
To apply:
- Send us 2–3 of your best performing ad creatives (ideally for Meta)
- Share your hourly rate or batch rate
- Bonus: Include 1 creative you wish you had designed (with a link)

???? Please note:
As part of the process, we’ll ask you to complete a short test task. You’ll be given a winning creative and asked to create an image iteration, based on provided copy and visual assets.
This task is limited to ~30 minutes and gives us a clear idea of your speed, style, and strategic thinking.

Looking forward to hear from you!
– Michael
Founder