Creative & Influencer Marketer for Handwriting Analysis App

- Spot winning ad formats, hooks, and angles from top DTC and similar AI identifier and personality brands — and turn them into new ideas we can test.
- Keep an up-to-date swipe file of the best creative examples each week.
- Take proven creative patterns and adapt them for our brand so they fit our voice, values, and ad compliance rules.
- Blend customer insights, performance data, and cultural trends to come up with fresh concepts that help lower CAC.
- Write simple, actionable briefs for designers, editors, and UGC creators so they know exactly what to make.
- Script engaging UGC ads and short-form videos that are built for Meta and TikTok performance.

**Your Influencer Strategist job responsibilities include:**

- Find and reach out to influencers, creators, and community voices who match our brand values and target audience.
- Build and maintain a trusted roster of creators across different niches and audience types.
- Negotiate fair rates, usage rights, and deadlines so we get high-quality UGC at the best value.
- Keep strong relationships with top-performing creators so they want to work with us again — and deliver faster.
- Work closely with creators to shape UGC concepts that fit our paid advertising campaigns, brand voice, and ad guidelines.
- Give creators clear briefs, scripts, and examples so they can produce content that’s built to convert.