Director of Growth & Affiliate Partnerships (Bold Trail & Furnitrends)

Position Title: Director of Growth & Affiliate Partnerships
Reports To: CEO / Founder
Location: Remote (with optional in-person meetings as required)
Employment Type: Full-Time / Part-Time / Contract (choose one)

Position Summary
The Director of Growth & Affiliate Partnerships will lead marketing growth initiatives for Bold Trail (trading education and community platform) and Furnitrends (e-commerce furniture brand). This dual role focuses on scaling audiences, managing multi-tier affiliate programs, and driving affiliate-driven sales growth across both platforms.

Key Responsibilities

Bold Trail (Trading Education & Community)

Manage Bold Trail’s multi-tier affiliate and referral program

Drive subscriber and community growth through paid and organic campaigns

Optimize funnels for free and premium content

Ensure compliance with financial education marketing standards

Track growth KPIs including CAC, LTV, churn, and affiliate performance

Furnitrends (E-Commerce & Lifestyle Brand)

Oversee the UpPromote affiliate program on Shopify

Recruit and onboard affiliates, influencers, and lifestyle creators

Provide affiliates with promotional assets (discount codes, banners, content packs)

Coordinate seasonal affiliate campaigns for holidays, dorm move-ins, and home trends

Track affiliate ROI, ensuring profitable growth from affiliate-driven sales

Required Qualifications

3+ years in digital marketing, growth, or affiliate management

Experience with affiliate platforms such as UpPromote, ShareASale, Refersion, or similar

Familiarity with community growth platforms including ---------- , YouTube, and Kajabi

Proven success in scaling subscriber or e-commerce customer bases

Strong relationship-building skills with affiliates, influencers, and partners

Analytical skills with experience in Google Analytics, Shopify analytics, or equivalent

Excellent communication and compliance-sensitive copywriting ability

Key Performance Indicators (KPIs)
Bold Trail: subscriber growth, affiliate recruitment, and referral-driven revenue
Furnitrends: number of active affiliates, percentage of sales from affiliates, affiliate ROI (4–6x target)
Overall: maintain CAC below threshold while maximizing LTV across both brands
Milestones: hitting community size and affiliate revenue targets on both platforms