Influencer Marketing Coordinator

Influencer Sourcing
- Identify, and reach out to TikTok creators in Southeast Asia, with a strong focus on lyric pages, anime content creators, and niche communities.
- Build long-term relationships with creators, managers, and agencies across SEA markets.
- Negotiate rates, and deliverables with creators.
Campaign Execution
- Develop TikTok influencer strategies tailored for music marketing rollouts.
- Write campaign briefs that highlight the right use of lyrics, captions, and anime-inspired content formats.
- Coordinate influencer deliverables and ensure timely posting.

Performance Tracking & Reporting
- Monitor campaign performance (views, engagement, completion rates).
- Track spends and success across different creator categories (lyric vs. anime pages).
- Deliver weekly reports and optimize campaigns in real time.
- Trend Spotting & Community Building
- Stay ahead of SEA TikTok trends in anime edits, lyric videos, and fan content.
- Identify viral formats and recommend creative strategies for upcoming campaigns.