Meta Ads Specialist

About Us
We are a growing social media marketing agency specializing in the beauty, wellness, and luxury industries. Our clients rely on us to deliver results-driven campaigns that generate leads, build strong brands, and scale revenue. We’re looking for an experienced Meta Ads Specialist who knows how to launch, optimize, and scale campaigns with precision.

Role Overview
As our Meta Ads Specialist, you’ll be responsible for managing ad campaigns across Facebook & Instagram. You’ll ensure daily performance monitoring, optimizations, and reporting to maximize ROI for our clients. You’ll also work with our creative team to refine ad creatives, edit videos/photos when needed, and bring new ideas to improve results.

Key Responsibilities
-Launch and manage Meta ad campaigns (Facebook & Instagram) across multiple accounts.
-Monitor campaigns daily, ensuring budgets, KPIs, and goals are met.
-Optimize campaigns for performance (audience targeting, creative testing, bidding strategies, etc.).
-Track and analyze campaign performance using Ads Manager & reporting tools.
-Create weekly performance reports with actionable insights.
-Suggest and implement improvements to strategy and creatives.
-Edit and adapt ad creatives (basic video/photo editing for ads).
-Stay updated on Meta Ads trends, policies, and best practices.

Qualifications
-Proven experience managing Meta Ads campaigns with measurable results.
-Strong knowledge of campaign setup, optimization, and scaling strategies.
-Proficiency in Ads Manager, Business Suite, and reporting tools.
-Analytical mindset with the ability to translate data into insights.
-Basic video/photo editing skills (Premiere Pro, Canva, or similar).
-Strong communication and problem-solving skills.
-Experience in beauty, wellness, or lifestyle industries (a plus).

What We Offer
-Flexible remote position.
-Opportunity to work with high-growth beauty and lifestyle brands.
-Collaborative and creative environment.
-Competitive pay (hourly or retainer, depending on experience).

How to Apply
Send your resume, portfolio (case studies or results from past campaigns), and a short note on why you’d be a great fit for this role