Meta Ads Specialist

Job Overview:

We are seeking a proactive and detail-oriented Meta Ads Specialist to support a growing customer need for Meta Ads (and Google Ads). The perfect candidate has a strong background in Meta advertising, attention to detail and a growth mindset.

Key Responsibilities:
- Upload creative assets and prepare campaigns for launch
- Request any necessary assets from the internal team or creative designer if any are missing
- Keep track of assets, promotions and provide information in a timely manner
- Manage paid social media ad budgets, making adjustments to ensure KPIs are hitting goals
- Create and traffic ads daily using the Meta ad buying interface, with a strong attention to detail & ensuring client ads are without error
- Perform weekly reporting on specific initiatives or overall account performance
- Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests

Job Qualifications:
- At least 3 years of Meta Ads platform experience
- Create ad campaigns, ad sets and ads within Meta platform
- Ability to build target audiences from scratch
- Ability to troubleshoot when there are errors
- High attention to detail

We have a paid media manager who will review and approve ads to go live.