Instagram Video Marketer

About URPM

Urban Retreat Property Management (URPM) helps property owners in Seattle maximize their short-term rental income. They offer full management services, including marketing, guest handling, pricing, cleaning/vendor coordination, and monthly statements.
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Role Overview

We’re seeking a creative and experienced Instagram Travel Video Creator to produce short-form content that showcases the unique travel and stay experiences offered by URPM properties. You will be a key part of our marketing efforts to enhance brand visibility, attract more guests, and provide engaging content for social media.

Key Responsibilities

Create engaging short-form videos (Reels, Instagram Stories, posts) that highlight URPM’s properties, guest experience, and local travel/destination features.

Develop content ideas & a content calendar that align with seasonal travel trends, guest interests, and our property portfolio in Seattle.

Use existing video/photo assets (property tours, guest content, stock footage) to produce fresh branded content.

Edit videos: add captions/subtitles, trending music, hooks, branding overlays.

Ensure content matches URPM’s brand voice, aesthetic, and values.

Analyze Instagra ---------- trics (engagement, reach, saves, shares) and iterate based on performance.

Collaborate with marketing, guest experience, and operations teams to gather footage, feedback, and ideas.

Requirements

Demonstrated experience creating travel or hospitality-related video content for Instagram (Reels, Stories).

Strong editing skills: proficient in CapCut, Adobe Premiere, Final Cut Pro, or equivalent.

Good eye for storytelling: able to craft narratives visually and draw emotions.

Understanding of Instagram trends: what content hooks, keeps attention, and encourages engagement.

Ability to repurpose and optimize content for Instagram’s format.

Portfolio / reel demonstrating past work, ideally with travel or lodging content.

Nice-to-Haves

Knowledge of short-term rental industry or property management.

Experience editing drone or aerial footage.

Skill in writing catchy captions and using hashtags for reach.

Some familiarity with Seattle’s travel scene / local attractions.

What You’ll Gain

Work with a growing, reputable property management company (URPM) that values high standards and guest satisfaction.
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Creative freedom and flexible schedule.

Opportunity for ongoing engagement and expansion into broader marketing roles.

How to Apply

Please send:

Your portfolio or reel showcasing video work (especially travel, hospitality, or real estate content).

Short cover letter: tell us one travel video idea you’d produce for URPM (Seattle-based).

Your availability & expected compensation.