Full Time
$550
40
Aug 30, 2025
We are seeking a results-driven Marketing Specialist with expertise in SEO, Google Ads,
Key Responsibilities:
Search Engine Optimization (SEO)
?Conduct keyword research and implement SEO strategies to drive organic traffic.
?Optimize website content, meta titles, descriptions, and URLs for search rankings.
?Perform technical SEO audits and ensure proper indexing, site speed, and mobile optimization.
?Use analytics tools (Google Analytics, SEMrush, Ahrefs, etc.) to measure SEO performance and adjust strategies.
Paid Advertising (Google Ads &
?Plan, launch, and manage PPC campaigns across Google Ads and
?Perform A/B testing for ad creatives, landing pages, and copy to maximize ROI.
?Monitor ad budgets, analyze campaign performance, and make data-driven optimizations.
?Create retargeting campaigns to improve conversions and customer retention.
Amazon Listing Optimization
?Write and optimize Amazon product titles, bullet points, descriptions, and backend keywords.
?Manage product images, A+ content, and enhanced brand content for higher visibility.
?Conduct competitor analysis to identify opportunities for improved rankings and conversions.
?Track Amazon metrics (CTR, conversion rate, reviews) and adjust listings accordingly.
Web Development & Maintenance
?Collaborate with developers to update, maintain, and optimize websites.
?Implement tracking pixels, conversion codes, and analytics integrations.
?Ensure websites are mobile-friendly, fast-loading, and optimized for user experience.
?Provide technical support for marketing integrations (landing pages, funnels, etc.).
Analytics & Performance Tracking
?Set up and monitor KPIs for SEO, PPC, and e-commerce campaigns.
?Generate weekly and monthly performance reports with actionable insights.
?Use data to refine strategies and improve ROI across all digital channels.
Qualifications & Skills:
?Minimum of 3 years of experience in SEO, PPC, Amazon listing optimization, and digital marketing.
?Strong knowledge of Google Ads,
?Hands-on experience with Amazon Seller Central and listing optimization.
?Proficiency in website management, WordPress, Shopify, or similar CMS platforms.
?Solid understanding of HTML, CSS, and basic web development practices.
?Strong analytical skills with experience using Google Analytics and other reporting tools.
?Excellent communication skills and the ability to work independently.
?Proven portfolio of past successful projects in SEO, paid advertising, and e-commerce.
Preferred Experience:
?Experience with automation tools for marketing and reporting.
?Knowledge of conversion rate optimization (CRO) strategies.
?Familiarity with