Digital Marketing & Tech Automation Specialist

We are BKS Iyengar Yogashala – a yoga and wellness brand dedicated to sharing authentic Iyengar Yoga practices worldwide.
please visit - ----------

Our work goes beyond classes. We are in the process of building a global yoga and wellness community — creating connections, learning opportunities, and initiatives that reach students around the world. The vision includes developing into a foundation model to support charitable and not-for-profit projects alongside our for-profit activities.

We’re looking for a highly responsible, independent, and proactive digital marketing & tech automation specialist to manage our online systems, booking software, marketing tools, and automations — while actively contributing to our mission of community building.

Key Responsibilities:

Website & Tech Management
Manage & update our WordPress website — smooth operation, plugin updates, backups, troubleshooting.
Oversee ---------- ---------- (class booking software) — scheduling, registrations, syncing with marketing tools.
Manage HubSpot CRM for marketing automation, lead nurturing, and community outreach.
Organize workflows & documentation in Notion.
Zoom related set up and managing events/classes.
Create & optimize automation workflows (Zapier, Make, AI tools, HubSpot automations).
Digital Marketing & Community Building
Plan, run & optimize social media and ad campaigns (Facebook, Instagram, Google).
Create content and campaigns that foster engagement, belonging, and connection within our yoga community.
Prepare and send newsletters with targeted segmentation.
Track KPIs & prepare performance reports.
Automation & AI Tools
Identify opportunities to streamline processes.
Integrate AI tools to improve efficiency and community engagement.

What We’re Looking For:

Mission-driven mindset — excited about building a global yoga community, not just managing tech.
Proactive, responsible, and capable of working independently with minimal supervision.
Experience with WordPress, HubSpot, and booking software like ---------- nce.
Digital marketing, social media, and paid ads expertise.
Knowledge of automation tools (Zapier, Make, AI) and ability to integrate them.
Comfortable managing Zoom events and Notion workspaces.
Strong communication skills in English.

Willingness to occasionally travel to Malaysia/Singapore and other nearby countries for events & training (costs covered).

Work Setup & Benefits:


Flexible schedule, with some hours overlapping Malaysia/Singapore time (GMT+8)
KPI & target-based bonuses for marketing and community growth goals

Work directly with a visionary team transitioning toward a foundation model — your work will have long-term impact in global yoga outreach.

Opportunity for career growth into leadership roles

Salary Range:
50,000 – 70,000 PHP/month + Bonuses for hitting targets


Please send:

Updated Resume

Self Video Intro explaining your relevant experience AND how you see yourself contributing to a mission-led, community-focused organization.

Examples of your past work (websites, automations, campaigns, community engagement projects).