Website Optimization, Design & SEO Specialist (Kajabi)

Location: Remote
Pay: Project-based $800–$1,200 USD (depending on experience)
Timeline: 2–4 weeks, with potential for ongoing work

About Us:
Hogue Education is a premium online education platform founded by Erin Hogue, an award-winning action sports photographer. We provide online courses and mentorship to help photographers elevate their skills and careers. Our goal is to grow an impactful, high-converting digital presence to match the quality of our brand and courses.

Job Overview:
We are seeking a highly skilled Website Optimization, Design & SEO Specialist to help us revamp and optimize our Kajabi website. You will lead a full website refresh and redesign, implement on-page and technical SEO best practices, and ensure accurate Google Analytics and Tag Manager setup.

Responsibilities:

Website Revamp & Design (Kajabi)

Redesign and optimize homepage, sales pages, and course funnels

Update visual design, branding alignment, and content layout

Improve mobile responsiveness and page speed

Enhance user experience for higher conversions

SEO Optimization

Complete SEO audit and provide actionable recommendations

Optimize meta tags, image alt text, slugs, and internal linking

Implement targeted keyword strategies

Google Analytics & Tagging

Set up or fix GA4 tracking

Configure Google Tag Manager (including button clicks, form fills, course checkouts)

Ensure correct setup of Facebook Pixel and conversion tracking

Ideal Candidate Has:

3+ years experience with SEO, website design, and optimization (Kajabi, WordPress, Squarespace, etc.)

Knowledge of GA4, Tag Manager, and Meta Pixel

Strong understanding of CRO (conversion rate optimization)

Experience designing high-converting websites in the online education space

Portfolio of SEO/site redesign work

Bonus: Kajabi-specific experience

Compensation:

Project-based: $800–$1,200 USD depending on scope and experience

Possible retainer/future work for the right person