Senior Full-Time Marketing Manager | Facebook, Google & Email | Lead Gen Focus

Job Overview:

At Ezy Pzy Finance, we help Australian business owners access fast and easy business loans. We’re scaling rapidly and looking for a high-performing Senior Marketing Manager to manage and scale our Facebook, Google Ads & Email campaigns focused on lead generation.

This is a full-time, long-term remote role with a strong focus on lead generation, conversion optimisation, and performance-driven marketing. You’ll work directly with the founder and creative team to drive quality leads, lower cost per acquisition, and optimise ROI.

The role has a very attractive base + benefits + bonuses structure with room for massive growth for the right person.

You must have proven results running lead generation campaigns and managing larger budgets (e.g. $30,000+ USD per month).

Key Responsibilities:

- Launch, manage, and optimize Facebook Lead Ads for Australian audiences
- Strategize and manage Google Search Ads for high-quality lead generation
- Write conversion-focused ad copy, hooks, and campaign angles
- Collaborate with our in-house graphic designer to align creatives with ad messaging
- Write and schedule weekly email marketing campaigns using Active Campaign
- Create & manage zapier automations to improve efficiency and workflow
- Communicate strategies & tactics daily using Slack
- Run landing page A/B tests and optimize for conversion rate (CRO)
- Track and report performance insights (not just raw metrics)
- Maintain ad platform compliance and monitor account health
- Own KPIs such as CPL, lead quality, and conversion rate


Required Skills and Experience


Facebook Ads (Lead Gen):
- Proven experience running and scaling Facebook Lead Ads to landing pages
- Solid understanding of conversion-focused copywriting to drive high-quality leads
- Strong grasp of what winning creatives look like (so you can give feedback to our designer)
- Strong grasp of audience testing, copy angles, and lead quality optimization
- Experience using CPC and CTR metrics to improve cost per lead
- Experience in horizontal scaling large ad sets to maintain low lead cost
- Managed large ad budgets (e.g. $30K+ USD per month)
- Google Ads (Lead Gen):
- Strong foundation in Google Search Ads for lead generation
- Skilled in keyword targeting, ad group structure, and writing ad copy
- Experience optimizing for CPL and Quality Score
- Willing to take ownership and scale this channel



Email Marketing:
- Experience writing high-performing emails and managing automations in Active Campaign
- Strong email copywriting and knowledge of segmentation/reactivation strategies

Landing Pages:
- Experience with CRO — improving conversion rate through headlines, copy, button testing
- Experience running A/B tests to improve landing page performance
- Clickfunnels experience preferred


Zapier:
- Solid experience using Zapier to automate workflows and reporting
- Confident in creating zaps to improve lead processing and tracking


Experience Requirement:

- Minimum 3 years of hands-on experience running Facebook Lead Ads, Google Search Ads, and email marketing campaigns
- Proven ability to manage real ad budgets ($30K+ USD/month) and generate measurable results
- Candidates with 5+ years and deep CRO/funnel experience will be prioritized


General Requirements:

- Excellent copywriting skills (ads, landing pages, email)
- Experience with Zapier, UTM tracking, CRM integrations
- Full-time availability: Monday–Friday, 9am–6pm Sydney time (7am–4pm Philippine time)
- Reliable internet (minimum 100 Mbps download / 20 Mbps upload)
- Backup power, internet, and laptop access in case of outages
- Strong attention to detail and accountability
- Highly proactive and organised — no micromanagement needed
- Fluent in English (C1/C2 spoken and written)
- Committed to a long-term role (12+ months minimum)


This Role Is NOT for You If:

- You are juggling multiple clients or working part-time
- You have less than 3 years experience running Facebook/Google Ads for lead gen
- You struggle to meet deadlines or need constant supervision
- You rely on AI-generated templates for copy and reports
- You’re unavailable during Australian business hours


Compensation & Benefits:

- Starting base salary: $750 AUD per week (~$2,000 USD/month) after a 4-week probation
- Weekly bonuses based on funded deals from your leads (typically $300+ AUD/week)
- Total monthly earnings: $2,600 to $3,000+ USD
- Additional monthly bonuses for hitting KPIs (lead quality, conversion rate, ROAS)
- Paid annual leave and health insurance allowance after probation
- Structured pay reviews and long-term career growth opportunities


To Apply (Follow These Instructions Carefully):

1. Send the following 5 items in a single message. Incomplete applications will not be reviewed.

2. Summary of your experience and results: Include CPLs, campaign performance, and platform-specific results from Facebook, Google, and email

3. Work samples:

A) Screenshots of past Facebook & Google campaign results (must include spend, results, CTR, industry, and examples of optimizations made)


B) Ad copy or hook examples you’ ---------- written for Facebook lead generation


C) Marketing email you’ve written (newsletter, drip, or reactivation)


4. 2–5 minute video introduction via LOOM: Introduce yourself, walk us through past campaigns, ads you’ve written, and optimizations/results you’ve achieved


5. Your resume/CV


6. Screenshot of your DISC profile and IQ test results from: onlinejobs.ph/testcontent


Important Final Note:

We are looking for a highly experienced, results-driven marketing manager who will own outcomes, communicate clearly, and proactively improve our campaigns.

This is a long-term, stable role with big opportunities for growth.

If you’re consistent, sharp, and take pride in your work, apply now with the items above. If shortlisted, we’ll schedule a Zoom interview to explore the fit further.