Creative Social Media Specialist/Manager for Speaker, Trainer, Coaching Business

Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging, and audience identification
Plan, create, publish and share new content on a daily basis that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
Collaborate to develop social media campaigns
Stay up to date with the latest social media best practices and technologies
Content on all social media platforms, including but not limited to YouTube, Facebook, Linkedln, and Instagram
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Monitor SEO and customer engagement and suggest content optimization
Grow an audience, build brand awareness, and ultimately, bring in clients.
Understand the targeted audience for each social channel, creating persuasive content that strikes a chord with the intended audience, and unique to the typical interactions of each channel.
Oversee site metrics, interact with readers, and be responsible for creative design.
Moderate user-generated content in line with the moderation policy
Create editorial calendars and syndication schedules
Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
Have a solid understanding of how each social media channel works and how to optimize content so that it is engaging across multiple social media channels. You are responsible for joining relevant conversations on behalf of the brand and “soft selling” the product by providing support to current and prospective customers.
Devise strategy, community management, creative directing, customer service, copywriting, and analyzing data.
Strategizing, engaging, creating, scheduling, listening, measuring, and experimenting.
You must be fluent in social media with hands-on skills and knowledge of multiple social media platforms and awareness of current trends. You should have excellent communication skills including writing, editing, SEO, storytelling, and presentation ability with a strong sense of who the segment audience is and how to give them content that will appeal to them.
It’s also important to have competence with networking tools, such as Hootsuite and others, that make it possible to manage several social media accounts from a single dashboard.
Originate with long content to be used for Podcast and Youtube video. Extract from long content to create content for other social media platforms.
Working hours 9 a.m.EST to 6 p.m. EST with 1 hour lunch break.
Ideal profile will have DISC assement, IQ test and English literacy score completed.
Please use title SMS0726 as the subject title of your application/reply