SEO Analyst/ SEO Strategist

## ???? **Job Title:** SEO Analyst / SEO Strategist

### ???? Experience Required: 3–5 Years

### ???? **Core Responsibilities**

* Develop and execute **comprehensive SEO strategies** to increase organic visibility, traffic, and conversions.
* Perform in-depth **keyword research**, competitor analysis, and market trend evaluation.
* Conduct **technical SEO audits** and work with developers to implement solutions (e.g., crawl errors, site speed, mobile usability).
* Optimize **on-page SEO** elements (title tags, meta descriptions, header tags, internal linking).
* Lead **content strategy** in collaboration with content and design teams—aligning content with search intent and business goals.
* Track and analyze **website performance metrics** using Google Analytics, Google Search Console, and SEO platforms.
* Prepare detailed **SEO reports**, dashboards, and insights for stakeholders and leadership.
* Monitor algorithm changes and adapt strategy to align with evolving best practices.
* Build and manage **backlink strategies** and off-page SEO campaigns.
* Collaborate with web, product, and marketing teams to align SEO with broader digital campaigns.

### ????? **Required Skills & Tools**

* 3–5 years of hands-on experience in **SEO strategy, implementation, and performance tracking**.
* Advanced proficiency in **Google Search Console**, **Google Analytics (GA4)**, and **Google Tag Manager**.
* Skilled in **SEO tools** such as SEMrush, Ahrefs, Moz, Screaming Frog, SE Ranking, or similar.
* Strong understanding of **HTML, CSS**, and **JavaScript basics** for technical SEO discussions.
* Experience optimizing **WordPress, Shopify, or other CMS platforms** for SEO.
* Familiarity with **Core Web Vitals**, schema markup, and mobile SEO.
* Ability to build and present **data-driven strategies** using tools like Looker Studio (Google Data Studio), Excel/Sheets, or Power BI.

### ???? **Preferred Qualifications**

* Experience with **local SEO**, **international SEO**, or **eCommerce SEO**.
* Familiarity with **content marketing**, link outreach, and digital PR.
* Background in **conversion rate optimization (CRO)** or UX-driven SEO.
* Google Ads or HubSpot certification is a plus.

### ???? **Soft Skills**

* Strong analytical thinking and problem-solving mindset.
* Ability to explain technical SEO concepts to non-technical stakeholders.
* Excellent communication skills (written and verbal).
* Self-motivated, detail-oriented, and deadline-driven.
* Proven ability to prioritize tasks and manage multiple projects.