Content Manager / Coordinator

We’re forming a dedicated content team to elevate organic traffic and boost sales across MDF Direct, Ply Direct, and MFC Direct. Over the coming year, this team will create consistent, high-value articles tailored to our niche. To support this vision, we’re hiring two key roles: a Content Manager/Coordinator to oversee strategy and execution, and a Content Writer to craft 12–15 engaging, SEO-friendly articles each month.

Job Title: Content Manager / Coordinator

About Us:
MDF Direct, Ply Direct, and MFC Direct are leading online specialists in engineered wood products. We’re building a small but sharp content team to shape our brand voice, drive organic visibility, and boost sales performance across targeted niches.

Role Overview:
We’re seeking an organized and creative Content Manager to take charge of our content pipeline. You’ll plan and assign content topics, collaborate with writers, review and optimize drafts, oversee publishing, and track monthly performance.
Key Responsibilities:
• Develop and manage a content calendar covering all three brands.
• Draft briefing documents for writers and ensure briefs are SEO-informed.
• Review and edit submitted articles for clarity, SEO, and brand tone.
• Upload content to CMS and format for web publication.
• Analyze and report on content performance monthly (traffic, engagement, conversions).
• Coordinate with marketing, SEO, and web teams to support ongoing initiatives.
Ideal Candidate:
• Proven experience in content planning, editing, and CMS management.
• Strong editorial judgment with solid writing and SEO knowledge.
• Excellent communication and project coordination skills.
• Ability to juggle topics across multiple sites and audiences.
• Familiarity with WordPress or equivalent CMS platforms.