EXPERT Facebook Media Buyer

Job Overview
We are looking for an experienced and performance-driven Facebook Media Buyer to lead paid advertising efforts across Meta platforms (Facebook, Instagram, Messenger). The ideal candidate has a proven track record of managing large-scale budgets—ranging from tens of thousands to millions of dollars and driving measurable results through data-backed strategies.

Key Responsibilities:
* Strategically plan, launch, and manage high-budget advertising campaigns across Meta platforms.
* Build and refine advanced audience segments to maximize reach and performance.
* Analyze data daily to optimize campaigns for KPIs such as ROAS, CPA, CTR, CPM, and more.
* Conduct A/B testing on creatives, ad copy, and targeting strategies to improve performance.
* Partner with creative teams to develop impactful, scroll-stopping ad creatives.
* Monitor budget pacing, ensure spend efficiency, and make real-time adjustments as needed.
* Report performance insights regularly and recommend strategic adjustments.
* Stay informed on the latest Meta Ads platform updates and industry trends.

Qualifications:
* 3+ years of experience managing Facebook Ads with a focus on performance marketing.
* Proven experience managing large advertising budgets—from $50,000 to $1M+ per month.
* Deep understanding of Meta Ads Manager and associated analytics tools.
* Strong track record of improving campaign performance through testing and optimization.
* Excellent data analysis and problem-solving skills.
* Ability to manage multiple high-stakes campaigns simultaneously.
* Strong communication and time management abilities.

Preferred Skills:
* Experience in e-commerce, SaaS, or high-ticket lead generation campaigns.
* Proficiency with analytics tools like Google Analytics, UTM tracking, Shopify, Klaviyo (optional).
* Experience with creative testing frameworks and CRO principles.
* Familiarity with other paid media platforms (Google, TikTok, YouTube, etc.) is a plus.

Let’s go!