Social Media Manager + Creator

Role Overview:
You’ll be responsible for managing our social media presence and creating compelling, brand-aligned content that attracts beauty professionals, promotes suite leasing opportunities, and showcases the lifestyle and creativity of the space. You’ll also help transform our unused suites into eye-catching content studios using existing visuals and your own fresh ideas.

Key Responsibilities:
Content Strategy & Management
- Plan and schedule 4+ posts per day (reels, carousels, quotes, stories) across Instagram, Facebook, and TikTok
- Maintain a consistent visual style and brand voice
- Use provided assets (photos/videos) and repurpose them into engaging content
- Optimize content with captions, hashtags, and CTAs aimed at leasing stylists

Content Creation
- Develop themes and campaigns (e.g., “Suite Spotlight,” “Why I Switched to a Salon Suite,” etc.)
- Capture the essence of suite life — professionalism, privacy, creativity

Engagement & Growth
- Respond to DMs and comments to nurture leads and build community
- Monitor post performance and adjust strategy based on engagement
- Collaborate with the owner on promotions, open house events, and campaigns