Marketing Tech & CRM Systems Specialist (GoHighLevel + Ads + Analytics – Remote, Part-Time)

Work Type: Remote (20 hours/week to start)
Schedule: Flexible (must overlap 2–3 hours/day with EST)
Rate: $10–$15/hour
Start Date: ASAP

Mission

We’re looking for a skilled GHL tech and funnel builder to join our team. You’ll take funnel outlines and campaign logic and turn them into live marketing machines: opt-in pages, automations, calendars, forms, tagging, follow-up, and more. You must be highly detail-oriented, love Zapier, and build FAST. We provide the strategy—you bring it to life.

Responsibilities

- Build, launch, and maintain GoHighLevel funnels, opt-in forms, and booking flows
- Set up and maintain automated workflows for lead nurturing, appointment reminders, and internal follow-ups
- Tag contacts, trigger rules, and create structured CRM automation
- Manage Facebook Ads Manager and Google Ads accounts for multiple campaigns
- Write and launch Facebook and Google ad creatives from scratch, including compelling headlines, descriptions, and CTAs
- Design or repurpose ad creatives using Canva or similar tools to support campaign performance
- Work collaboratively with leadership to brainstorm hooks, angles, and offers based on performance insights
- Set up proper pixel tracking, conversion APIs, and event tracking via WhatConverts or equivalent
- Configure and audit reports in Agency Analytics for consistent ad and funnel performance insights
- Integrate data across tools using Zapier or Make (e.g., leads to CRM, event-based notifications, UTM tagging)
- Troubleshoot CRM errors, workflow bugs, or tracking issues quickly and thoroughly
- Run A/B split tests on landing pages, booking flows, and ad creatives
- Maintain accurate documentation and Loom SOPs for every system or automation built

Tools You Must Know

- GoHighLevel (CRM, automations, sites/funnels, triggers, tags, calendars)
- Facebook Ads Manager and Google Ads – including pixel setup and custom conversion tracking
- WhatConverts – lead attribution tracking across calls, forms, and ads
- Agency Analytics – build and maintain performance dashboards
- Zapier or Make – multi-step workflows, data routing, and automation logic
- WordPress, ClickFunnels, or GHL for funnel builds
- Google Sheets, Loom, Slack – documentation and team communication

Key Performance Indicators (KPIs)

- New funnel or automation systems launched within 72 hours of receiving requirements
- CRM and ad systems operate with 98%+ uptime and minimal bugs
- Accurate conversion tracking in Google and Facebook Ads (linked to WhatConverts)
- Ad attribution reporting updated weekly in Analytics
- Funnel page load speeds average under 2.5 seconds

You Might Be a Fit If You:

- Are certified in both Google Ads and Meta (Facebook/Instagram) Ads
- Have launched and managed $10K+ monthly ad budgets with strong ROI
- Understand ad tracking from click to lead to booking, and how to debug attribution gaps
- Are skilled in automating and documenting marketing workflows
- Can identify and fix tracking issues across CRM, web forms, and ad platforms
- Are detail-obsessed, fast to execute, and resourceful in solving tech challenges
- Thrive working remotely with high autonomy and clear priorities

Pay and Hours

- Starting at 20 hours/week, with the potential to scale up
- Pay range: $10–$15/hour (based on experience, certifications, and speed of implementation)
- Flexible work hours with a minimum of 2–3 hours/day overlap with EST

How to Apply

Please apply with the following:
1. Your resume or portfolio highlighting CRM automations and ad accounts you’ve managed

2. Links or screenshots of dashboards you’ve built (GHL, WhatConverts, Analytics, or Zapier)

3. Share 2–3 Facebook or Google ads you’ve written and/or designed. Include performance results if available (CTR, conversions, etc.)

4. Answer these 4 questions:
- Are you Google Ads or Meta Ads certified? Please attach proof.
- What’s the largest monthly ad budget you’ve managed?
- How do you troubleshoot attribution issues from click to conversion?
- Describe a system you’ve built that integrates CRM, ads, and reporting