Part-Time Digital Marketing Specialist VA (SEO, Content, Social)

About Us
GuideR Adventure is an online travel marketplace that connects curious travelers to unforgettable guided experiences in the United States—think fly fishing charters, forest therapy, hiking tours, and more. We’re a growing, purpose-driven startup helping small tour operators thrive in a competitive world.

Why Join Us?
- Mission-Driven Work: Help small businesses grow while inspiring more people to connect with the outdoors.
- Flexible Hours: Work part-time on your schedule.
- Performance Incentives: Earn 5% on tour sales commissions + $20 each new affiliate (no cap!)
- Long-Term Opportunity: This can grow into a full-time role as we scale.

Example #1 Salary Opportunity
- Hourly Rate: $4–$5 USD per hour (based on experience)
- Sell $200 in ---------- = $10
- Recruit 10 new ---------- each = $200
Total monthly earnings = $354 / month

Example #2 Salary Opportunity
- $3/hour = $144/month
- Sell $600 in ---------- = $30
- Recruit 20 new ---------- each = $400
Total monthly earnings = $574 / month

Role Overview
As our Digital Marketing Specialist, you’ll help create and publish content that drives organic traffic, increases bookings, and grows our brand. You’ll take ownership of marketing execution, supported by clear strategy and training.

What You’ll Do
- Conduct SEO keyword research & develop SEO strategy marketing plan
- Draft SEO-optimized blog posts and website content
- Create and schedule social media posts (Instagram, Facebook, Pinterest, TikTok) using GoHighLevel (GHL)
- Research and publish business listings in online travel directories
- Drive engagement for our community of affiliate members to increase engagement & tour sales
- Draft and send newsletters to customers, partners, and affiliates
- Analyze performance metrics and suggest improvements

Tools We Use
- WordPress
- Canva
- Google Workspace
- CRM: GoHighLevel (GHL) & social scheduling
- RankMath (SEO)
- Social media platforms (Instagram, Facebook, TickTock, Twitter, LinkedIn, and Pinterest)

Skills & Experience
- 2+ years experience in digital marketing or content creation
- Strong SEO knowledge (keyword research, on-page optimization)
- Ability to create a robust marketing plan & strategy to drive brand awareness & tour sales
- Solid English writing and grammar
- Experience creating engaging social content
- Self-starter who meets deadlines with minimal oversight
- Bonus: Experience in travel/tourism or marketplaces

Compensation
- Hourly Rate: $3 USD per hour (with opportunity to double salary)
- Commission: 5%+ of gross revenue from tours directly attributed to your marketing work
- $20 bonus for each new affiliate
- Hours: Up to 12 hours per week - option to become full-time in future
- Trial: There will be a 1-week paid trial assessment period to ensure fit with the company.
- Weekly payout via Wise

Additional Benefits
- 13th-month pay
- Paid time off
- Long-term stability with room for growth
- Friendly, supportive, remote-first team
- Opportunity for leadership positions in future

How to Apply
In your job application, please include:
(1.) Mini Business Plan: High-Ticket Tour Marketing
Task: Choose one of our premium tours—like the Luxury Catamaran Charter in Alaska ( ---------- )
- The Goal: To drive tour sales
- Draft a short marketing plan (200–300 words)
- Who the target audience is
- What specific marketing channels you’d use
- One campaign idea you’d launch in the first 30 days & the steps you’d take to implement.

These tasks should take no more than 30 minutes total. We respect your time and use this to assess your research ability. Candidates who do not submit this information will not be considered.

Note: You’re welcome to use AI tools to assist, but please ensure your application reflects your own ideas, voice, and personal touch.