Retargeting Ads Specialist (Website & Facebook)

We are looking for an experienced and detail-oriented Retargeting Ads Specialist to join our digital marketing team. You will be responsible for setting up and managing retargeting campaigns for website and Facebook visitors to maximize conversions and ROI.

Key Responsibilities:

Set up, manage, and optimize retargeting campaigns on Facebook Ads Manager.

Implement retargeting pixels and custom audiences on our website.

Develop segmentation strategies based on user behavior and site activity.

Create and monitor ad creatives, copy, and funnels tailored for retargeted audiences.

Track performance, analyze data, and provide regular reports with actionable insights.

Requirements:

Proven experience with retargeting campaigns on Facebook and other platforms.

Proficiency in setting up Facebook Pixel and managing Custom Audiences.

Solid understanding of website tracking, audience segmentation, and funnel optimization.

Strong attention to detail, organizational skills, and ability to meet deadlines.

Excellent written and verbal communication skills in English.

Bonus Skills:

Experience with Google Ads retargeting and other platforms.

Graphic design or ad copywriting experience.

Work Hours & Pay:

Part-time position with flexible hours.

Pay is negotiable depending on experience.

How to Apply:
Send your resume, a brief cover letter highlighting your experience with retargeting, and examples of campaigns you have managed