Marketing Assistant VA

We are looking for a creative and tech-savvy Marketing Assistant to support our marketing and communication strategies. The ideal candidate will have hands-on experience with digital advertising platforms (Meta & Google Ads), email newsletters, and graphic design tools and video editing software. You will work closely with our CEO to promote Tecric’s digital services and help streamline delivery processes through marketing initiatives.

The role also include producing marketing material for our other brands and supporting some of our clients with marketing.

Key Responsibilities
• Plan, execute, and monitor Meta (Facebook/Instagram) and Google Ads campaigns.
• Design and send email newsletters using platforms like Brevo or similar.
• Create and schedule engaging content across platforms such as LinkedIn, Instagram, and Twitter.
• Design graphics and visual assets using Canva, Adobe Creative Suite, or equivalent.
• Editing and posting videos to various social media platform
• Assist with the development and management of the content calendar.
• Track campaign performance and compile reports on engagement metrics and KPIs.
• Conduct market research and competitor analysis to support strategy development.
• Coordinate with freelancers or agencies on content production (design, video, etc.).
• Collaborate on improving internal marketing workflows using AI and automation tools.
• Support general project coordination and administrative tasks as needed.

Skills & Attributes
• Proven experience in Meta and Google Ads management.
• Knowledge of email marketing tools and newsletter creation best practices.
• Competence in graphic design and an eye for detail and aesthetics.
• Excellent written and verbal communication skills.
• Highly organized with strong time management abilities.
• Self-starter, able to work independently and manage multiple priorities.
• Familiarity with CMS platforms, social media analytics, and SEO basics is a plus.
• Interest in websites, tech, and digital services.

Learning & Development Opportunities
• Real-world exposure to digital marketing and website service operations.
• Experience in project coordination and internal process improvements.
• Training and mentoring in the use of automation and AI tools.
• Opportunities to lead on marketing campaigns and contribute strategic ideas.
• References provided upon successful completion of the engagement.