Part-Time Digital Marketer for Creative Product Launches (Test Project First, Long-Term Growth)

I'm developing and testing a variety of specialized and customized products, including:

• LED dresses for kids
• Garage organizers
• Card games
• Kids shirts
• Sports memorabilia
• Washcloths
• Other novelty items

I’m looking for smart, scrappy, creative marketers to help me validate product ideas and get them in front of the right audience.

What You'll Be Doing:
I intend to validate a number of small product ideas, then continue marketing the ones that prove successful. In a perfect world, I’d love to create an effective, repeatable validation and marketing process that can be copy-pasted to new ideas. I understand it won’t be perfect in the beginning, but I’m looking for people who can help get us there.

This will likely include:
• Creating landing pages for each product test
• Writing ad copy and creating social media assets (images or video) that drive traffic to the landing page
• Developing a campaign plan and smart ad spend strategy
• Dialing in marketing efforts for products that validate well
• Launching low-budget but high-impact ad campaigns on Facebook, Instagram, or TikTok
• Creating image and video ads (bonus if you’re fast and good in Canva or CapCut)
• Testing different angles, audiences, and ad copy through Meta Business Suite
• Running lightweight email marketing campaigns for early traction and retargeting
• Helping with influencer outreach and partnerships for organic ---------- ntum

What I’m Looking For:
I’m not looking for someone who can do it all—I’m looking for people who are genuinely strong in at least one area listed below. If you can contribute high-quality work in your specialty and are open to learning the rest as we grow, that’s more than enough to start.
• Experience in at least one of the following: Facebook/IG/TikTok ads (image or video formats), influencer marketing, email marketing, Canva, social media strategy, or a strong working knowledge of Meta Business Suite—including campaign setup, audience targeting, performance metrics, and optimization tools.
• Strong opinions on what works and why, backed by real-world experience—not just confidence
• Clear thinking: Can you explain what worked and why? And what you'd test next?
• Creativity + speed: I need people who can launch quickly and adjust fast
• Strategic mindset: You're not just a task-doer—you think like a marketer
• Bonus: You’ve helped bring a product to market with limited spend and can explain how

This is NOT for you if:
• You need a huge budget or a full creative team to make ads
• You only want to execute, not think strategically

To Apply:
Please include the word "VALIDATE" in your subject line or message so I know you’ve read the full post.

1. List which skills/tools you're strongest in (from the list in bold above).
2. Share a link to your portfolio and/or describe 1–2 successful marketing efforts you've led.
3. Tell me which of the sample products (kids dress, garage organizer, card game, kids shirts) you'd be most excited to help launch—and why.

Note: Compensation will be project-based to start (e.g. $30–$85 USD for small initial ad test projects, depending on the scope and deliverables of the project), with the potential for hourly or retainer-based work as we grow.