Prospect Research Specialist - B2B Digital Marketing for Agency

Hours: 15 hours per week to start (flexible schedule within EST business hours)
Growth Potential: Scale to 20-25 hours based on performance and business needs
Rate: $4-7 USD per hour (based on experience and trial performance)
Start Date: Next 1-2 Weeks

About Us
We are an established digital marketing agency in New Hampshire, USA, helping local businesses improve their online marketing performance. We work with a variety of clients across different industries to optimize their digital presence and marketing ROI.

What You'll Do

Prospect Research: Research 60-80 qualified prospects per week across New England, NY, NJ, and PA
Contact Information: Find verified email addresses and contact details for marketing decision makers
Business Intelligence: Identify company size, recent news, growth indicators, and specific marketing/website observations
Personalization Research: Find conversation starters, recent company developments, and specific business challenges
Data Organization: Organize research into structured spreadsheets with actionable personalization notes for email outreach
Quality Control: Verify all contact information and ensure data accuracy

Target Prospects

Companies across New England (NH, VT, ME, MA, CT, RI), New York, New Jersey, and Pennsylvania
Company Size: Small businesses (5+ employees) to enterprise companies (1000+ employees)
Industries: B2B services, healthcare, professional services, e-commerce, manufacturing, technology, financial services, real estate, legal services, consulting, education, non-profits, retail, hospitality, construction, logistics, and SaaS companies
Funding Stages: Bootstrapped companies, seed/Series A startups, established profitable businesses, PE/VC-backed companies, and publicly traded companies
Growth Indicators: New hires, office expansions, funding rounds, product launches, new locations, recent awards, leadership changes, or market expansion
Digital Marketing Potential: Any company that could benefit from improved online presence, lead generation, customer acquisition, or digital marketing optimization

Required Skills & Experience

Must Have:

Minimum 2 years B2B lead generation experience
Excellent written English (we will test this)
LinkedIn Sales Navigator experience or willingness to learn for research purposes

Email marketing/outreach experience with proven results
CRM experience (HubSpot, Salesforce, or similar) - preferred but not required
Strong research skills using Google, company websites, and professional networks

Preferred:

Experience with US/North American markets
Digital marketing industry knowledge
Cold calling experience (future opportunity)
Experience with email verification tools

What We Provide

Detailed training materials and step-by-step processes

Email templates and outreach sequences (you'll personalize them)
1-on-1 check-ins for support and feedback
Opportunity for growth to 20-30 hours and increased responsibilities

Success Metrics

Lead quality: 70%+ of responses qualify as legitimate prospects
Data accuracy: 95%+ accurate contact information
Consistency: Meet weekly targets for outreach volume

Application Requirements
To apply, you MUST include:

Cover letter answering these questions:

Describe your most successful B2B lead generation campaign
How do you personalize emails at scale while maintaining quality?
What's your process for researching prospects and finding pain points?


Portfolio examples:

3 sample personalized outreach emails you've written (remove client names)
Brief case study of a successful lead generation campaign you managed
Your typical weekly metrics from previous lead gen work


Skills test completion (see below)

Skills Test (Required)
Please complete this and include results with your application:
Task 1: Research 3 businesses from different states (choose from: NH, VT, ME, MA, CT, RI, NY, NJ, PA) representing different company sizes and industries. For each, provide:

Company name, website, industry, and state location
Company size (employees/revenue estimate) and funding stage if applicable
Decision maker name, title, and LinkedIn profile URL
One recent business development (hiring, expansion, funding, product launch, etc.)
Two specific observations about their digital marketing/website that could be improved
One conversation starter or personalization point for outreach

Task 2: Write a brief 2-3 sentence email opening for one of the businesses you researched above that:

References something specific about their business
Mentions how you help similar companies
Keep it professional and conversational

Task 3: Based on the same business, provide 3 additional personalization points that could be used in follow-up emails:

One recent company development or news item
One specific digital marketing observation or opportunity
One conversation starter or compliment about their business

Task 4: Answer these scenario questions:

A prospect's website is down when you try to research them - what are 3 alternative methods you'd use to gather information?
You can't find a decision maker's email - what are 3 methods you'd try?
How would you prioritize your work with 15 hours per week?

Application Instructions

Subject line: "Lead Gen VA - [Your Name] - [Years of Experience]"
Include: Cover letter, portfolio, completed skills test
Applications without all requirements will not be reviewed


Portfolio examples:

3 sample personalized outreach emails you've written (remove client names)
Brief case study of a successful lead generation campaign you managed
Your typical weekly metrics from previous lead gen work


Skills test completion (see below)

Skills Test (Required)
Please complete this and include results with your application:
Task 1: Research 3 businesses from different states (choose from: NH, VT, ME, MA, CT, RI, NY, NJ, PA) representing different company sizes and industries. For each, provide:

Company name, website, industry, and state location
Company size (employees/revenue estimate) and funding stage if known
Decision maker name, title, and LinkedIn profile URL
One recent business development (hiring, expansion, funding, product launch, etc.)
Two specific observations about their digital marketing/website that could be improved
One conversation starter or personalization point for outreach

Task 2: Based on one of the businesses you researched above, provide 3 personalization points that could be used in email outreach:

One recent company development or news item
One specific digital marketing observation or opportunity
One conversation starter or compliment about their business

Task 3: Answer these scenario questions:

A prospect's website is down when you try to research them - what are 3 alternative methods you'd use to gather information?
You can't find a decision maker's email - what are 3 methods you'd try?
How would you prioritize your work with 15 hours per week?


Application Instructions

Subject line: "Lead Gen VA - [Your Name] - [Years of Experience]"
Include: Cover letter, portfolio, completed skills test
Applications without all requirements will not be reviewed