Retention/Lifecycle Marketing Director

We're Hiring: Director of Marketing (Email/SMS for DTC Brands)
???? Remote | Full-Time | Performance-Obsessed

We’re looking for a battle-tested Director of Marketing to join our retention marketing agency and take full ownership of client results across email & SMS. This isn’t a junior gig. We want someone who has either:
Scaled marketing programs at a 7–9 figure e-commerce brand, or
Led strategy and execution inside an agency working with DTC brands.

Your Mission:
You'll work hand-in-hand with the founders of the agency, and you’ll own every outcome related to retention, campaign strategy, and email/SMS revenue for our clients.

Your Responsibilities:
Own strategy for each client, directly tied to their business goals
Audit Klaviyo accounts, diagnose underperformance, and guide optimizations
Lead and manage the creative execution team (copy, design, flows)
Track KPIs and push initiatives forward with urgency
Sit in on onboarding + strategy calls, then execute
Hold yourself (and our team) accountable to results, not effort

What You Bring:
? Deep expertise in Klaviyo + lifecycle marketing
? Direct-to-consumer (DTC) experience is non-negotiable
? You’ve worked in fast-paced agencies or managed multiple DTC brands
? You think in outcomes and act with ownership
? You’re comfortable leading strategy and executing when needed

Why This Role Matters:
We’ve built the agency. We manage several brands. The team (copywriters, designers, account managers, email engineers) is ready. You’re the strategic driver who ensures we hit revenue targets, retention goals, and marketing excellence for every client.