SEO Strategist

As our SEO Strategist , you'll own the entire SEO process across multiple local lead-gen websites (I will be there to help and guide). From keyword research to technical audits, on-page optimization to internal linking—you’ll lead the strategy and execution that gets our sites to rank and perform.

This is a long-term, stable position with room for growth into a leadership role as we scale.

Key Responsibilities
???? SEO Strategy & Keyword Research

Perform keyword research and clustering for U.S.-based local service niches

Plan silo structures and internal linking for city, service, and blog content

Create and maintain keyword maps across the entire website network

???? On-Page & Technical SEO

Optimize titles, meta descriptions, headers, images, and internal links

Implement schema markup (FAQ, LocalBusiness, Services, etc.)

Monitor and improve Core Web Vitals and page speed

Conduct technical audits (crawl errors, redirects, indexation issues)

???? Local SEO (Google Business Profile)

Optimize Google Business Profiles (GMB/GBP) where applicable

Ensure consistent NAP (Name, Address, Phone) across directories

Help with local relevance building and citation planning

???? SEO Tracking & Reporting

Track rankings and performance using Ahrefs, SERanking, or similar tools

Monitor traffic and engagement via Google Search Console & Analytics

Provide regular updates and reports to the team

Qualifications
3+ years of SEO experience (local SEO preferred)

Strong skills in on-page SEO, keyword research, internal linking & site structure

Experience with WordPress and basic HTML/CSS

Technical SEO knowledge (schema, site speed, canonical issues, crawlability)

Familiarity with SEO tools: Ahrefs, Screaming Frog, GSC, GA4, etc.

Comfortable managing multiple projects at once

Highly organized and self-directed with strong attention to detail

Good written and spoken English

Bonus Points If You Have:
Experience working with rank-and-rent or lead generation websites

Familiarity with Google Business Profile optimization

Knowledge of U.S. local search behavior and SERPs

Experience with Webflow (a plus, not required)