B2B Marketing Expert

• Develop and execute full-funnel B2B marketing campaigns (cold email, LinkedIn, paid)
• Write high-converting messaging for outbound (LinkedIn + Apollo + cold email)
• Build contact lists and sequences using ---------- , LinkedIn Sales Navigator, and similar tools
• Optimize lead generation workflows and A/B test subject lines, CTAs, and funnels
• Analyze data and improve response rates, meeting conversions, and cost per lead
• Collaborate with sales to align messaging and improve lead quality
• Support ad creation (LinkedIn, Google, Meta) where needed