Gig
DOE
30
May 14, 2025
Work Order Document: Branding Manager – Elev8 Matrix
Project-Based Pay Structure | Creative Milestone Delivery | Goal: Build and Maintain a Scalable, Iconic Brand Identity for Elev8 Matrix
Ultimate Objective
To craft, implement, and evolve a premium brand identity for Elev8 Matrix and clients that is consistent across platforms, emotionally resonant with stakeholders, and adaptable to all business verticals (Sales, Marketing, Financials, HR, Automation, etc.).
PHASE 1: BRAND STRATEGY & IDENTITY SYSTEM
Core Interest
Brand DNA Development
Brand story, vision alignment, tone of voice, and archetype
Core Brand Assets Kit
Logos (primary, secondary, icons)
Typography + font hierarchy
Color palette (primary, secondary, neutral tones)
Iconography, textures, and shapes
Internal Brand Guide Document
Tone guidelines (written, spoken, and visual)
Client-Facing Asset Templates
Proposal decks, pitch decks, client onboarding docs, SOP templates
Editable branded materials in Canva or Google Slides
Presentation frameworks with brand-intact style
Website Brand Consistency Audit
Review visual tone, messaging tone, layout consistency
UI/ XI design for websites
Brand Media Kit
Brand launch campaign materials
Social Media Brand System
15+ reusable templates for carousels, quote cards, case studies
Visual Content QA Flow
Brand approval process: design ? review ? publish
Checklist to maintain quality across all platforms
Internal Brand Training
Quick “Branding 101” video + handbook for internal team
Creative Delegation Systems
Design request system (briefs, timelines, approval)
Cross-Department Brand Application
Branded KPI dashboards, reports, and SOP layouts
Client experience templates (contracts, invoices, onboarding kits)
Optional Bonus Projects
Brand Persona Expansion – Build visual brand avatars to reflect internal team archetypes
Elev8 Partner Co-Branding System – Guidelines for affiliate or co-branded launches
Client Branding Services Add-On – Package internal branding systems for clients