PART-TIME INFLUENCER OUTREACH COORDINATOR (Bridal/Fashion)

Remote | 30-50 hrs/month | Gifting + Affiliate-first strategy + Performance Bonuses

Calily Bridal is a boutique veil and accessories brand offering affordable luxury to modern brides around the world. We’re known for our romantic, minimalist aesthetic and exceptional customer care. We’re now looking for a warm, organized and resourceful Influencer Outreach Coordinator to help us build genuine, long-term relationships with micro-influencers across Australia, the US, UK and NZ.


Your Key Responsibilities:
• Research & Outreach: Find and pitch to 10–15 qualified micro-influencers each month (1K–20K followers) across TikTok, Instagram, and YouTube. We prioritise gifting and affiliate-based partnerships, and will only offer paid collaborations as a last resort.
• Relationship Management: Coordinate product gifting logistics—including gathering shipping details, arranging delivery/returns (we provide return labels), and staying in touch until content is live.
• Contract Management: Send digital agreements and track signatures to ensure clear expectations and deliverables.
• Briefing & Coordination: Schedule intro calls between the founder and influencer to align on content goals, story angles, and delivery timelines.
• Follow-Up & Accountability: Ensure influencers follow through with posting and, where relevant, encourage the creation of additional videos based on performance.
• Performance-Based Rewards: Generous bonuses will be given if influencers you select drive strong sales through their affiliate links. You’ll play a key role in motivating them and potentially negotiating extended paid partnerships with top performers.
• Training Support: Assist influencers with setting up affiliate links and simple chatbot automation tools, if needed.
• Database Management: Keep our Google Sheets CRM and inbox tidy and up to date with creator contact info, campaign stages, and post tracking.

Ideal Candidate:
• Previous experience managing influencer campaigns in fashion, beauty, bridal, or lifestyle (especially UGC-based).
• Skilled in outreach, negotiation, and gentle follow-up.
• Tech-savvy with tools like Google Sheets, Gmail, and ideally Notion or Canva.
• A warm, clear communicator who can build trust and get things done.
• Familiar with audiences in AU, US, UK or NZ markets.
• Proactive mindset—you’re excited to help shape our creator program and ensure campaigns succeed.

Role Details:
• Part-Time: ~50 hours per month
• Remote & Flexible: Manage your own time
• Bonuses: Paid incentives when your selected creators drive results
• Growth Potential: Long-term, paid collabs available for top-performing influencers—your role will help make that happen!

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