Wordpress Expert

WordPress Website Expert Needed for Rebuild & Custom Features
Location: Remote
Job Type: Contract / Project-Based
Compensation: Competitive, based on experience
Industry: Modeling, Events, Marketing

We are a modeling agency specializing in event and promotional models, and we are looking for an experienced WordPress developer to rebuild and upgrade our existing website. Our goal is to create a sleek, modern, and fully functional site that effectively represents our agency and drives client leads while automating key processes. The site needs to not only look visually stunning but also have backend functionalities that streamline operations, particularly around client inquiries and bookings.

This is a critical project for the growth of our agency, and we’re seeking a WordPress expert who can bring technical skills, design expertise, and a passion for delivering high-quality results. The ideal candidate will have a solid understanding of web development, user experience design, and how to build websites that drive leads and conversions.

Key Responsibilities:
Website Redesign & Rebuild

Rebuild the existing website using WordPress, ensuring it’s optimized for mobile responsiveness, fast loading times, and SEO best practices.
Customize and improve the design to give it a modern, professional, and visually appealing look tailored for a high-end modeling agency.
Create custom layouts and design unique, eye-catching pages for our services, model portfolios, event promotions, and more.
Client Information Collection & Lead Generation

Implement a lead capture system that collects potential client information (name, email, event details, etc.) with a clean and easy-to-use form that integrates with our CRM.
Build a client portal or secure space for clients to easily submit inquiries, bookings, and requirements for upcoming events.
Automate data entry for client submissions, ensuring information flows seamlessly into our business systems.
Service Pages & Detailed Information

Develop detailed service pages that highlight our various modeling options (e.g., event models, promotional models, trade show models) with clear descriptions, pricing (if applicable), and a call to action.
Ensure each service page is visually appealing with a mix of text, images, and video showcasing our models and events.
Software Integration

Integrate the website with relevant third-party software for client relationship management (CRM), email marketing (e.g., Mailchimp), booking systems, and analytics (e.g., Google Analytics).
Automate processes where possible to ensure smooth data flow between forms, email systems, and the backend.
Lead Generation & Conversion Optimization

Design the website with lead generation in mind: ensure the homepage and service pages have prominent, easy-to-use forms and calls to action (CTAs) for booking inquiries or model requests.
Implement features like pop-up forms, live chat, or a contact page that encourages visitors to get in touch or submit inquiries directly.
SEO & Speed Optimization

Ensure the site is SEO-friendly with proper tagging, meta descriptions, and content optimization to rank for relevant keywords.
Optimize the website for speed and performance to ensure fast load times, especially on mobile devices.
Qualifications:
Proven experience as a WordPress developer with a portfolio showcasing previous work on custom-built websites, particularly for service-based businesses.
Expertise in WordPress themes (especially custom themes or advanced page builders like Elementor or WPBakery).
Strong knowledge of web development technologies including HTML, CSS, PHP, JavaScript, and MySQL.
Experience integrating WordPress with third-party systems (e.g., CRMs, email platforms, booking systems).
Solid understanding of SEO best practices for both on-page and technical optimization.
Ability to design visually appealing layouts that are not only functional but also user-friendly.
Strong attention to detail, with a focus on user experience (UX) and creating intuitive navigation.
Excellent communication skills and ability to work collaboratively, keeping the client (us) updated throughout the project.
Preferred Skills & Experience:
Experience with event-based or promotional websites, particularly in the modeling, entertainment, or event management industry.
Ability to work with graphic design tools (e.g., Adobe Photoshop, Illustrator) to create visual content if needed.
Familiarity with conversion rate optimization (CRO) and tools like Google Tag Manager to track lead generation metrics.
What We’re Looking For:
We need someone who can take our vision and turn it into a functional, beautiful, and lead-generating website. You should be someone who can blend the technical side of web development with a keen eye for design and user experience. Our goal is to create a high-converting website that not only showcases our models and services but also provides a seamless way for potential clients to inquire and book services.

If you're passionate about working on high-impact projects, have a proven track record of delivering successful WordPress websites, and are excited about contributing to the growth of a dynamic agency in the event and promotional modeling space, we'd love to hear from you.